Defensive Domaining

[VURG]

I get asked often about building my domains into websites. I have no interest in building websites with my domains. I see my focus more as a defensive domainer. I may use my domains in the future but I find developing domains boring and pointless. Anyone else take the defensive domaining mindset?

 

[katerleonid]

A great example here, check out dyandot.com.
It was initially bought in 2004.

 

[alcy]

A great example here, check out dyandot.com.
It was initially bought in 2004.

lol for a moment I actually thought u really ment dyan lol

 

[nicenic]

Great perspective, VURG

Defensive portfolios quietly create value by protecting brands long before development ever matters.

 

[Bravo Mod Team]

defensive domaining

Interesting terminology.

How do you define it?

Thanks.

 

[VURG]

Interesting terminology.

How do you define it?

Thanks.

I guess I see Defensive Domaining is domaining with an inbound marketing approach as opposed to the standard outbound marketing approach. For me, I keep a small set of undeveloped low traffic rare domains. I have no intension to develop my domains this decade at this stage. For me the value in the name is the core concepts that I aim to sell through the names. I work on the Intellectual Property behind the domain names. Having a set of prepared brands for the IP means that I have a planned strategy for scaling and growth. I expect to be in a better position to grow my IP when I am in my 50's than today and so I am saving my domains for a future time. I do enjoy retaining a domainer presence on the internet and I try to keep my domaining skills fresh but I don't market my names much and tend to do nothing with my collection except hold and wait.

 

[biggie]

Hi

blah, blah

no such thing as defensive domaining

that’s the bs that scammers use to get companies to reg . CN names

if you don’t have a brand then wtf are you defending


imo….

 

[alop]

Hi

blah, blah

no such thing as defensive domaining

that’s the bs that scammers use to get companies to reg . CN names

if you don’t have a brand then wtf are you defending


imo….

hey buddy Vurg gets ask often and its playing defense

 

[Bravo Mod Team]

I guess I see Defensive Domaining is domaining with an inbound marketing approach as opposed to the standard outbound marketing approach. For me, I keep a small set of undeveloped low traffic rare domains. I have no intension to develop my domains this decade at this stage. For me the value in the name is the core concepts that I aim to sell through the names. I work on the Intellectual Property behind the domain names. Having a set of prepared brands for the IP means that I have a planned strategy for scaling and growth. I expect to be in a better position to grow my IP when I am in my 50's than today and so I am saving my domains for a future time. I do enjoy retaining a domainer presence on the internet and I try to keep my domaining skills fresh but I don't market my names much and tend to do nothing with my collection except hold and wait.

Makes sense to me.