question Branding domain?

[Diogobc]

Hello everyone,
A few time ago I created a fitness brand with the name Venge, since the domain was already taken, I bought the domain vengebrand.com, according to your knowledge, do you think there is any chance to make it famous, since the name as nothing about health and fitness?

 

[Matty W.]

Hello everyone,
A few time ago I created a fitness brand with the name Venge, since the domain was already taken, I bought the domain vengebrand.com, according to your knowledge, do you think there is any chance to make it famous, since the name as nothing about health and fitness?

This is a common misconception I see when it comes to branding & digital identities in general. Though, it will be harder as it does not carry any keywords that are associated with fitness - you are still absolutely able to make it famous.

For a fitness brand, or any brand not targeting a 'digital' or 'online' world - domains are definitely not something that should be at the top of your priority. Venge is easy to pronounce & has the sort of 'revenge' / 'avenge' connotations associated with it which could be either seen as A) Negative as 'revenge' is usually considered as negative B) Positives. Shows power, and confidence - great for brand morals.

 

[Diogobc]

Thank you so much for your answer! I also thought the same, I guess I really need to study more seo to put that domain in the top of search visits!

 

[etiqdom]

Greetings,

Great name for a fitness brand! Lots of options with connotations for a tagline/slogan.

The best solution: name = domain, since domain is also a part of branding. Since "brand" doesn't work greatly here as an addition (compare Nike vs. Nikebrand, for example), please try to enquire about venge[.]com or venge[.]me. Undeveloped so far.

Feel free to DM any time, if you need help with more ideas.

Best of luck with your biz!