Average CTR on average parked page???

[yes]

I see some amzingly high ctr on some parked pages. That's nice, but i wonder if those high ctr might raise a red flag on your account. We all know conversions are what should matter most but filters do not accomadate every single size and shape - it's more a one size fits all, when it comes to filtering your traffic / credited clicks.

Could you share average ctr over your entire portfolio or average ctr on names that are keepers. I'm not interested in comparing one parking service to another, I'm just looking for some broad ctr averages industry wide.

1 page lander ctr to credited click:

2 page lander ctr to credited click:

Thanks Guys & Gals
yes

 

[Varon]

I have an average CTR of 80% on 1 click landers and around 47% on 2 click landers. These are aggregates from all my different parking providers.

 

[aras]

Since the traffic is targeted and there is nothing else than sponsored search and results, %80 - %100 would not be so surprising. I dont think you can get red-flagged unless you have low quality traffic.

 

[yes]

thanks guys - that clears up a question for me

 

[blaknite]

I have an average CTR of 80% on 1 click landers and around 47% on 2 click landers. These are aggregates from all my different parking providers.

Wow thats impressive. My average is probably around 20% across all the parking companies I use. The gem's are around 75% and the turds float around 5% to 10%. I guess I'm just so low because I have more turds than gems...

Keep in mind that CTR can be an unbalanced indicator. One thing that might unbalance stats is whether we are looking at true CTR or not. Companies like namedrive and sedo only count one click per unique so click through rate is accurate (for the most part) Companies like parked count multiple clicks so the ctr stat is off. I'm not saying its a bad indicator, but it isn't a true measure of how many of your domains visitors actually click an ad. If only 1 in three visitors click an ad, but that visitor clicks three times, you will show a ctr of 100%. In reality CTR should have been 33%.

 

[ssamriga]

why is my CTR only around 5% ?
I've tried different keywords, and no keywords at all to let the parking service determine best keywords, and it doesn't change a thing, average CTR on my 100 parked pages is 5%
I didn't change much in Sedo, ParkingPanel and Namedrive...

 

[Mike]

For parked sites, it differs for me.
For some domains i'm consistently in the 90% CTR, for others i'm at 3% CTR. What causes it: Most likely the indexing by Google. The images are indexed, people that look for images are most likely not going to click any links. Trade off - if i remove the images, my traffic would tank from up to 150 to ... ?

Edit:
My adsense CTR was at around 2% or less, before arbi had to stop.

M.

 

[Varon]

However, if you have an 80% CTR as an adsense publisher, you would, most likely, be getting an account closure notice for suspicious/fraudulent activity. Google has different conversion algorithmic standards and for them an 80% CTR rate on a publisher site instantly sets off red flags.

 

[gingeman]

For parked sites, it differs for me.
For some domains i'm consistently in the 90% CTR, for others i'm at 3% CTR. What causes it: Most likely the indexing by Google. The images are indexed, people that look for images are most likely not going to click any links. Trade off - if i remove the images, my traffic would tank from up to 150 to ... ?

Edit:
My adsense CTR was at around 2% or less, before arbi had to stop.

M.

I think the difference is more to do with the name itself, how accurately the ads displayed match what people are looking for. In some niches there is a lot of advertiser competition, so there will be ads displayed for very specific niche domains, on others, there may be no ads to display that are as relelvant as the user is looking for.

Also, on typos, I think that if they are of a site where the visitor is likely a returning visitor, they would be less likely to click as they know what the site looks like as opposed to the parked page...

 

[thebutler]

Niches

why is my CTR only around 5% ?
I've tried different keywords, and no keywords at all to let the parking service determine best keywords, and it doesn't change a thing, average CTR on my 100 parked pages is 5%
I didn't change much in Sedo, ParkingPanel and Namedrive...

As noted I think CTR can diifer depending on the niche because of what ads are getting served. Some domains with lots of high quality ads will get better CTR.

 

[Varon]

I think, if we ever come to the day when parking companies let us insert our own traffic stats code to monitor our referrers and other analytics, we should see a huge upswing of CTR. Right now, where we stand, we have very less options to help increase our CTR. It is very very important for parking providers to let us monitor these critical parameters.

 

[Mike]

point the NS to your host and then redirect to the parking provider, given that they accept URL forwarding?

I've never tried it, but in theory it should work. Which would then give you the option to at least utilize awstats or something similar.

M.

 

[domainpark]

I think, if we ever come to the day when parking companies let us insert our own traffic stats code to monitor our referrers and other analytics, we should see a huge upswing of CTR. Right now, where we stand, we have very less options to help increase our CTR. It is very very important for parking providers to let us monitor these critical parameters.

I agree with this

Most analytics are a java script code and none of the parking co's that allow custom content have this as a option if I am not mistaken.

 

[Varon]

I agree with this

Most analytics are a java script code and none of the parking co's that allow custom content have this as a option if I am not mistaken.

Exactly, none of them currently have this option enabled. Custom content addition is great, but we also see Google start de-indexing parked domains, some based merely on nameservers (example: whypark.com). So adding custom content, although a nice "to have" feature, isn't the long term solution to making CTR increase via traffic from SE's. I am pretty confident that very soon, even the content based domains which have been indexed by Google will disappear. So having control on our domain traffic analytics assumes even greater significance in the times to come.

The only "other" way is to gather resources and head towards individual privately owned parking feeds. This is expensive, but a much better long term win win strategy. By this, I mean, domainers with bulk holdings getting together and applying for Google or Yahoo feeds. It is possible and workable with more funding and a concrete plan. I am working on such a solution now to avoid the current pitfalls and uncertainty. I honestly feel that having 1 years revenue on your own parking feed is more money than you can ever make in a lifetime from parking companies. There is flexibility, transparency between partnering domainers and a higher payout.

 

[netmeg]

I am pretty confident that very soon, even the content based domains which have been indexed by Google will disappear.

I'm already seeing this happen, across the board.

 

[Mike]

I'm already seeing this happen, across the board.

Same here.
I'm running out of ideas tbh. Other than full development, the chances for success seem to be a daily struggle. With development, the work for traffic and relevant content becomes a daily struggle.

M.

 

[blaknite]

I think, if we ever come to the day when parking companies let us insert our own traffic stats code to monitor our referrers and other analytics, we should see a huge upswing of CTR. Right now, where we stand, we have very less options to help increase our CTR. It is very very important for parking providers to let us monitor these critical parameters.

This would probably be the death of "new" domainers. I only really got started domaining just under a year ago. If it was super easy for people to optimize their domains everything would be priced at 20 years rev or more. The information on how to gather these stats while parking is out there. I use it and concider it my edge against the competition who have much larger budgets and have had great names for years before I got started.

Many of the old boys just aren't willing to do any work. I can buy a name that is getting 5% ctr for 5 years rev. If its a quality name I can increase the CTR through optimization to 50%, and be making a profit in 6 months. If it wasn't for that ability to trade work and skill for an advantage I would have quit domaining long before ever finding it profitable.

 

[Varon]

We have to figure that out.