Google has been making a lot of mobile-related introductions recently. Why?
We are finding that mobile users are getting more sophisticated by the day. They are searching not just for the standard categories like weather and stock quotes, but they are also looking for more content. That symbolizes a certain maturity of the market. So we want to take advantage of that.
Google News for mobile devices, for example, is pretty unique in the mobile world. [It] only provides sources that were created specifically with your phone in mind. These are all sites that we have crawled and indexed that have been especially formulated for the phone or personal digital assistant [PDA]. When you click on something, the story [will be] formatted to fit on your phone.
We are finding that mobile users are getting more sophisticated by the day. They are searching not just for the standard categories like weather and stock quotes, but they are also looking for more content. That symbolizes a certain maturity of the market. So we want to take advantage of that.
Google News for mobile devices, for example, is pretty unique in the mobile world. [It] only provides sources that were created specifically with your phone in mind. These are all sites that we have crawled and indexed that have been especially formulated for the phone or personal digital assistant [PDA]. When you click on something, the story [will be] formatted to fit on your phone.
