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ANNUITY.COM
Exclusive Sedo Sale
Opportunity
Annuity.com is the premiere domain name for a site offering annuity-related services. It has been owned by the same company since June 1995 and they have had a continuing Internet presence since then. The domain name and site with related programming is now for sale.
The domain name annuity.com with the referring domain variableannuityonline.com could be further developed into the leading destination for annuity-related services with a minimum of branding and marketing effort.
The U.S. has just bottomed out of a 40 year low in interest rates and by the end of next year the 5 CD Type year rate is estimated to reach the area of 5.50% to 6.00%.
At this level and with increasing commissions this site can be very profitable.
Annuity.com History:
The domain name was purchased in June of 1995. All leads generated have been done so at no cost! The current owner has spent no money on advertising and the leads you see have been generated because of the domain’s placement in search engines.
Four year ago when the 5 year CD Type annuity interest rate was 7.25% the domain was generating three time the number of leads we are today. Today's CD Type annuity 5 year guaranteed rate is 4.20%.
When the 5 year rate drops below 5.00% the owner started to see a significant drop in the number of leads and when the rate was under 4.00% leads bottomed out. Now that rate are rising we are starting to see the number of leads increase.
In the past 12 months we have seen the emergence of Equity Index Annuities, which are very consumer friendly. Sales of this type of product are starting to increase rapidly. Commissions on the Equity Index Products range from 4.0% to 10.0%.
Possible Uses of the Domain:
There is a market for annuities for non-resident aliens (individuals not domicile in the US).
These would include residents of the United Kingdom and France. The current owner has unfortunately not had time to explore them and develop the site to create a section to address these markets. However, this could be done at minimum cost and to great advantage.
The domain could also be used to wholesale products. The domain would be a ideal place to recruit brokers and agents to sell products for a company or brokerage operation.
The domain could also be expanded to add Variable Annuity Products.
Benefits
TRAFFIC:
The domain receives traffic in the range of 120,000-140,000 unique visitors per year without any marketing effort whatsoever(see Appendix 1 for details).
Analysis of similar sites show that traffic is significant and sustained for domains with a financial keyword.
IMAGE:
Ownership of a premium generic domain name like annuity.com would put the buyer in the company of some of finace’s leading companies.
The owner of annuity.com gains recognition as “the annuity company”. The term is almost universally recognized and identified with financial-related services.
Ownership of a domain with such a high degree of visibility and recognition makes the owner of the site an immediate player in the political arena. They gain immediate credibility, recognition, and retention through the use of this domain name, thus saving themselves hundreds of thousands of dollars in marketing investment.
DEVELOPED INTERNET PRESENCE:
The domain annuity.com and variableannuityonline.com are well know internet entities. They receive a very considerable amount of both type-in traffic and search engine-referred traffic. The domains are well known and highly ranked on most search engines eg. Google.com.
Little marketing or branding effort would be required to achieve optimum profits from annuity.com – the name of the domain clearly explains the content of the site and the word is one of the most-searched financial terms on the Internet.
SEARCH ENGINE COMPATIBILITY:
The current traffic numbers come from type-in traffic alone. As most search engine rankings place considerable value on a site’s domain name, we feel that traffic could easily be doubled or tripled once the domain gains search engine rankings. Over 50% of the domain’s traffic is reffered by search engines – primarily Google.com
Pricing
Several parties have already expressed interest.
Sedo is the exclusive broker for this domain name, with the full backing and commitment of the owner to put through a sale at this level.
Offers are being accepted right now, and following review of the various offers, we expect to close a sale within 30-60 days.
The domain name has already received numerous offers in the five-figure and six-figure range.
Please feel free to make an offer.
This sale is being conducted by Sedo.com, the Internet’s leading domain name marketplace.
Questions, enquiries, and offers should be directed to:
Nora Cotter
Domain Broker
_______________________________________________
SEDO.COM :: Buy and Sell Domain Names and Websites
tel +49 (221)-420-758-287 :: fax +49 (212)-202-3951
email: [email protected] :: url: www.sedo.com
_______________________ :: make a name for yourself.
Exclusive Sedo Sale
Opportunity
Annuity.com is the premiere domain name for a site offering annuity-related services. It has been owned by the same company since June 1995 and they have had a continuing Internet presence since then. The domain name and site with related programming is now for sale.
The domain name annuity.com with the referring domain variableannuityonline.com could be further developed into the leading destination for annuity-related services with a minimum of branding and marketing effort.
The U.S. has just bottomed out of a 40 year low in interest rates and by the end of next year the 5 CD Type year rate is estimated to reach the area of 5.50% to 6.00%.
At this level and with increasing commissions this site can be very profitable.
Annuity.com History:
The domain name was purchased in June of 1995. All leads generated have been done so at no cost! The current owner has spent no money on advertising and the leads you see have been generated because of the domain’s placement in search engines.
Four year ago when the 5 year CD Type annuity interest rate was 7.25% the domain was generating three time the number of leads we are today. Today's CD Type annuity 5 year guaranteed rate is 4.20%.
When the 5 year rate drops below 5.00% the owner started to see a significant drop in the number of leads and when the rate was under 4.00% leads bottomed out. Now that rate are rising we are starting to see the number of leads increase.
In the past 12 months we have seen the emergence of Equity Index Annuities, which are very consumer friendly. Sales of this type of product are starting to increase rapidly. Commissions on the Equity Index Products range from 4.0% to 10.0%.
Possible Uses of the Domain:
There is a market for annuities for non-resident aliens (individuals not domicile in the US).
These would include residents of the United Kingdom and France. The current owner has unfortunately not had time to explore them and develop the site to create a section to address these markets. However, this could be done at minimum cost and to great advantage.
The domain could also be used to wholesale products. The domain would be a ideal place to recruit brokers and agents to sell products for a company or brokerage operation.
The domain could also be expanded to add Variable Annuity Products.
Benefits
TRAFFIC:
The domain receives traffic in the range of 120,000-140,000 unique visitors per year without any marketing effort whatsoever(see Appendix 1 for details).
Analysis of similar sites show that traffic is significant and sustained for domains with a financial keyword.
IMAGE:
Ownership of a premium generic domain name like annuity.com would put the buyer in the company of some of finace’s leading companies.
The owner of annuity.com gains recognition as “the annuity company”. The term is almost universally recognized and identified with financial-related services.
Ownership of a domain with such a high degree of visibility and recognition makes the owner of the site an immediate player in the political arena. They gain immediate credibility, recognition, and retention through the use of this domain name, thus saving themselves hundreds of thousands of dollars in marketing investment.
DEVELOPED INTERNET PRESENCE:
The domain annuity.com and variableannuityonline.com are well know internet entities. They receive a very considerable amount of both type-in traffic and search engine-referred traffic. The domains are well known and highly ranked on most search engines eg. Google.com.
Little marketing or branding effort would be required to achieve optimum profits from annuity.com – the name of the domain clearly explains the content of the site and the word is one of the most-searched financial terms on the Internet.
SEARCH ENGINE COMPATIBILITY:
The current traffic numbers come from type-in traffic alone. As most search engine rankings place considerable value on a site’s domain name, we feel that traffic could easily be doubled or tripled once the domain gains search engine rankings. Over 50% of the domain’s traffic is reffered by search engines – primarily Google.com
Pricing
Several parties have already expressed interest.
Sedo is the exclusive broker for this domain name, with the full backing and commitment of the owner to put through a sale at this level.
Offers are being accepted right now, and following review of the various offers, we expect to close a sale within 30-60 days.
The domain name has already received numerous offers in the five-figure and six-figure range.
Please feel free to make an offer.
This sale is being conducted by Sedo.com, the Internet’s leading domain name marketplace.
Questions, enquiries, and offers should be directed to:
Nora Cotter
Domain Broker
_______________________________________________
SEDO.COM :: Buy and Sell Domain Names and Websites
tel +49 (221)-420-758-287 :: fax +49 (212)-202-3951
email: [email protected] :: url: www.sedo.com
_______________________ :: make a name for yourself.
