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Actual vs Expected Revenue from Domain Leases?

Labeled as poll in General Domain Discussion started by Ategy, Dec 29, 2019.

Replies:
0
Views:
162

?

What is Your Actual vs Expected Domain Lease Revenue (average)?

  1. Over 85%

    0 vote(s)
    0.0%
  2. 60% to 85%

    0 vote(s)
    0.0%
  3. 41% to 59%

    0 vote(s)
    0.0%
  4. 25% to 40%

    0 vote(s)
    0.0%
  5. Under 25%

    0 vote(s)
    0.0%
  6. I have never leased a domain

    100.0%
Total: 3 vote(s)
  1. Ategy

    Ategy NameCult.com Gold Account VIP

    Posts:
    5,229
    Likes Received:
    15,059
    *** PLEASE DO NOT INCLUDE ONGOING LEASES THAT ARE NOT AT LEAST 85% COMPLETE IN TERM OF REVENUE ***

    One of several completely unknown variables I was curious about was:

    Q: What is the average ACTUAL revenue vs EXPECTED revenue for domain leases?


    DEFINITION:
    To be clear, by domain lease I'm talking about a lease agreement where the end user agrees to make a specific number of payments.
    (It does not matter if the payments are different as long as the actual number of payments is fixed from the start).

    I'm thinking the Actual vs Expected rate would be different at different price points, so please mention pricing details if you can. For statistical clarity:

    DO NOT INCLUDE ONGOING LEASES THAT ARE NOT AT LEAST 85% REVENUE COMPLETE.
    (Although please feel free to discuss them below if you feel they are relevant)


    Examples:
    - If a lease was $4,000 deposit plus 6 payments of $1,000, and the buyer missed the final 3 payments ...
    ... then the Actual vs Expected would be 70% ($7000 vs $10,000)

    - If a lease was 5 payments of $1000, followed by a final payment of $3000, and the buyer only paid the first two $1000 payments ..
    ... then the Actual vs Expected would be 25% ($2,000 vs $8,000).



    Thanks to all who share details to help give the industry a clearer idea of how successful leases actually are. Most definitely please also discuss and write any and all details you can share below. (I'd rather know the financial aspects of the lease than what the actual domains were, although obviously everything you can share is appreciated)


    Also: If anyone has registrar level data to share, that would be EXTREMELY helpful and appreciated! :)

    NOTE: I separately asked the similar but very different question "What is the Average Length of a Domain Rental?", so to be clear, what I'm asking here is only for lease agreement where the end user agrees to make a specific number of payments.
     
    Last edited: Dec 29, 2019
    The views expressed on this page by users and staff are their own, not those of NamePros.

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