UpCity.com partnered with Pollfish.com to conduct a survey of 600 business owners and brand marketing experts across the United States and Canada to better understand the scramble to rebrand and how it’s been incorporated into 2022 branding strategies. We focused our survey inquiries on understanding how businesses shifted their branding strategy from before the pandemic to now, with special attention given to the major challenges faced by the respondents.
Three major discussions:
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Three major discussions:
- Branding Strategies, Guidelines, and Resources
- Branding Insights by Region: The United States and Canada
- Logo Designs and Branding Budgets
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