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What all factors do you usually consider when renewing a domain name for the next year?
Where do you create the landing pages from? How long does it take? Plus do you also add Google Analytics on top of the page?I mostly use my landing page analytics to see if people have been clicking on the buttons and then investigate if I had traffic coming because they specifically are coming to the domain to make an offer or if it comes from referral traffic from previous owners. Other than that, I just go with my gut and how confident I am that I will eventually sell the name.
Where do you create the landing pages from? How long does it take? Plus do you also add Google Analytics on top of the page?
Only drop 1% of 15k domains in portfolio?I am renewing around 50-60 names daily on average. It would be waste of time to go over each deciding to renew or not. Even with 2 minutes per each that would be about 2 hours daily. Instead, for 95% of those I trust myself in the past that did proper work when buying as a long term hold. And few that I am not sure about what I was thinking, I might do quick recheck. Overall, I drop only around 1% of names.
Only drop 1% of 15k domains in portfolio?
Your web site is broken. Lots of exposed page source displaying.No Traffic + No Enquiries + Not a Dictionary Word means it goes on a list to manually decide whether to hold it any longer (the default is no) - I'm more "brutal" about dropping newish domains than 15+year aged names.
Several have sold at an overall loss when taking all the renewals into account, but taken the view of something than nothing and wanting to see it utilised over holding out for yet another year of low-ball offers.
Having a pricing strategy, and a regular-ish (but too infrequent for my liking) turnover of current names helps, as that goes into the pot for renewal fees and buying more
I totally agree on this one. Instead of holding on to names that doesn't generate enquiries, I'd rather get new ones that might create a sale.No Traffic + No Enquiries + Not a Dictionary Word means it goes on a list to manually decide whether to hold it any longer (the default is no) - I'm more "brutal" about dropping newish domains than 15+year aged names.
Several have sold at an overall loss when taking all the renewals into account, but taken the view of something than nothing and wanting to see it utilised over holding out for yet another year of low-ball offers.
Having a pricing strategy, and a regular-ish (but too infrequent for my liking) turnover of current names helps, as that goes into the pot for renewal fees and buying more
I think it all comes down to the reason you bought it in the first place.