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sales Domain Sales Tip: Be Aware of Public Holidays

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If you're in the USA, you'll be spending the weekend celebrating the 4th of July, and if you're not then it's a good time to monitor the auction sites for some bargain domains!

Which brings me nicely on to today's post based around public holidays - this may be stating the obvious, but I think some may benefit from this.

It's one simple piece of advice, which is to keep a track of public holidays in countries to which you may be sending sales emails. I'm from the UK, and send most sales emails to companies in the USA, which means that keeping track of American public holidays is important if I'm to successfully sell domain names.

Take an example of Thanksgiving; celebrated on the fourth Thursday in November. For me in the UK, it's a normal Thursday, but I cannot send sales emails out in the week surrounding Thanksgiving, as they're likely to be deleted or forgotten about. No one wants to deal with sales emails in the days coming up to a holiday: they're already trying to clear their desks in time, and your email could just be seen as another annoying spam email.

To give your emails the best possible opportunity of being responded to, I'd recommend not sending your sales emails in the 2/3 days before and after a public holiday.

This week, the USA has a public holiday on Friday 3rd and observe Independence Day on 4th, so any sales emails were sent on Monday or Tuesday of this week, and will be followed up at the end of next week (thanks to FollowUp.cc - my new favourite GMail tool, as recommended by Ali Zandi).

I've bookmarked a useful site which is TimeAndDate.com/holidays. This site lists all of the public holidays for any country around the world, so it's helpful to check this site once a month to check for any upcoming holidays in countries you do business with.
 
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