Bitcoin is only 1 of many Crypto options & havent come across a site recently that was Bitcoin focus as opposed to Crypto a whole.
It does have a fun factor to it and is memorable, if Bitcoin (still a great keyword) was something that was a bit less exclusive (even as far a Finance, as a whole) it would be strong.
It still has potential but I wouldnt wait too long after this run up to reach out and sell it - a drop in the market could hamper your sales effort.
As for value, realistically - I'll not comment so not to tie you to something searchable - but IMO this is your now or never time to sell (it's like 45K today?). Next month there may be little interest, you just dont know with something so "Brand Targeted"
GL