Unlike the UDRP process that can be lengthy and complicated, the Uniform Rapid Suspension System (URS) is quicker and more efficient. It allows trademark holders to proceed quickly and at a lesser cost against domains that obviously infringe their marks.
In the case of the domain Silit.shop, the Complainant Silit-Werke GmbH & Co KG of Riedlingen, Germany, claimed infringement on the basis of a figurative European trademark for “Silit.”
Read MoreLong story short: to pull off a successful URS one needs an existing word mark. A figurative mark, won’t do the job...