I disagree with everyone, but Im the black sheep. Heres my idea.
Get a cyber geek to create some cool online game like hit the snowman, or bassfishing or something easy to play. Games are HUGE and people at work play them all of the time.
Cost to you? about 300.00 in india. Then make the hero of the game called "VUPO". Release it for free on the net, and if its a cool game (it needs to be cool) then it will get popular and people can come to the site to play the game. Dont let them download it. Once it gets busy and up on visitations, start to sell advertising. Once your advertising revenue is at 10K per month, then dump the sucker for 200K and post it on namepros and take a beating.
or......
create a site called vupo.com and have the motto: "vupo, the place to tell secrets". then have something on the homepage called Vupo: telling an undisclosed secret, that you were not supposed to tell. then have the picture of some chick on the upper left saying looking mischievious saying.......whats your vupo.
Run it on a phb script or something and tell all of your friends about it and have them post secrets naming everyone. Then pump it on google under keyword "secrets" until it is fat and juicy and then sell advertising. Then when your advertising is 10K per month, dump it for 300K.
Man, do I have to teach you guys everything?