I wouldn't say it petered out. There are TV commercials, there's ads in some places and tons of affiliate programs for VOIP. I think what scares people is the fact that the internet has something to do with your phone line. It's probably like cell phones, it took a while for cell phones to catch on (of course cell phones were very expensive at one point in time). VOIP is big business and is growing fast, you just aren't noticing it, because it's still a niche.