Hi black, although it is 'pronounceable' its not going to get many typos. 'Z' is usually a letter to steer clear of if you can help it too. Because there is no obvious market I would have to say low $xx unfortunately, but you never know, new companies are always looking for a brandable word/name. The best example of this I can think of is a company called ocado selling supermarket goods online here in the UK. Due to a heavy marketing campaign they are now a household name in the UK. Also think of flight providers like opodo and kelkoo- all these words are effectively gibberish too. You may just get lucky. If you get an offer try to find out if who you are dealing with is a potential end user for the name or just another 'investor'. I would take anything you can get from an investor, but if a company appears interested, push for several hundred if you can.
Hope this helps.