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information TopCoin is a cryptocurrency for digital goods (A rewards program)

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I caught up with Michael Blend last night here in Los Angeles. Blend sold his company to Demand Media and was then an executive with the company for many years.
The technology is similar to bitcoin. But if you’re not into cryptocurrency, don’t let that put you off. Just think of it like earning frequent flyer miles...
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If you’ve registered domain names at Uniregistry over the past three years then you are familiar with Topcoin, a form of digital rewards that can be redeemed for discounts on purchases at Uniregistry. The utility of this rewards currency is about to get interesting.
The company, with .build founder George Minardos as CEO, is planning its ICO and will use much of the proceeds to build out Topcoin as an easy-to-use loyalty program for digital goods. It essentially lets companies create a loyalty program for free that’s based on blockchain. This was the original idea for Topcoin, but it makes a lot more sense to people now than it did back in 2014 and will finally have the infrastructure to push forward.
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