Sometime in 2010, Deepinder Goyal received an email that would change his destiny and that of the sender, Sanjeev Bikhchandani.
Bikhchandani, the founder of Info Edge, one of India's most successful listed Internet companies, and his colleague Hitesh Oberoi (who is the co-promoter and CEO of Info Edge) had been using a site called FoodieBay for many months to discover and order from restaurants in Delhi.
They thought it might be worthwhile to have a conversation with the team behind the site and see if they can invest in the company. Bikhchandani logged on to Network Solutions to find out more about the domain, saw Deepinder's name in the admin contact, and found his email id by running a Google search.
He sent him a cold email, that true to Bikhchandani's style was brief and direct. It went something like this:
Hi, I use your site and we are fans. If you are looking to raise money, contact us.
Deepinder got back in 24 hours, they met in 48 hours and shook hands in 72 hours. as the Info Edge team liked the site and the founders. On July 22, 2010, FoodieBay (which was Zomato's name then) received an investment of Rs 4.7 crore (a million dollars then) from InfoEdge, a stake that is worth a billion dollars today as the food delivery platform is set to go public.
read more (money control)
Bikhchandani, the founder of Info Edge, one of India's most successful listed Internet companies, and his colleague Hitesh Oberoi (who is the co-promoter and CEO of Info Edge) had been using a site called FoodieBay for many months to discover and order from restaurants in Delhi.
They thought it might be worthwhile to have a conversation with the team behind the site and see if they can invest in the company. Bikhchandani logged on to Network Solutions to find out more about the domain, saw Deepinder's name in the admin contact, and found his email id by running a Google search.
He sent him a cold email, that true to Bikhchandani's style was brief and direct. It went something like this:
Hi, I use your site and we are fans. If you are looking to raise money, contact us.
Deepinder got back in 24 hours, they met in 48 hours and shook hands in 72 hours. as the Info Edge team liked the site and the founders. On July 22, 2010, FoodieBay (which was Zomato's name then) received an investment of Rs 4.7 crore (a million dollars then) from InfoEdge, a stake that is worth a billion dollars today as the food delivery platform is set to go public.
read more (money control)
