It's an ok pronounceable. Not good, not bad, looks a little floppy but useable. I couldn't see anyone using it as 'suit' even though it is kind of pronounceable that way, just doesn't look classy/appealing enough to brand that way.
However, it is tight, in a way, I kind of like looking at it, and I think it would make an interesting site name, though don't know what for.
Based on the strengths and weaknesses, I'd appraise
reseller = $60 - 80
end user = 125 - 150 range, more if they do have an ideal use for it.