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Last time we did this, our broad takeaway was that seed-stage companies were moving away from weird-sounding names like Dogpile or Doostang in favor of more conventional monikers. In recent quarters, it looks like that trend has continued to accelerate.
Call it the year of the noun. Funded startups are increasingly choosing brands made up of recognized words or names that describe what they actually do. For example, there’s a company developing internet browsers called The Browser Company, a clothing rental startup named Wardrobe, and a payment software platform called Banked. And the list goes on.
https://news.crunchbase.com/news/startup-naming-trends-2020/
Call it the year of the noun. Funded startups are increasingly choosing brands made up of recognized words or names that describe what they actually do. For example, there’s a company developing internet browsers called The Browser Company, a clothing rental startup named Wardrobe, and a payment software platform called Banked. And the list goes on.
https://news.crunchbase.com/news/startup-naming-trends-2020/
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