Renting domains

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How does this work? What is the price you should generally charge for renting domains? I know the price would vary depending on the quality of the name so:-

1) Price of an average domain name per year?
2) Price of an ultra premium domain name per year?

Thanks.
 
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Renting domains is something i've personally tried on a number of occasions to do for some projects I was working on and contacted the domain owners asking if they would lease the domain/s in questions. The general reaction was maybe if you prove what you will build on the domain and pay xyz per month (big 4 figures).

I can tell you even then with the best marketing strategy in the world provided, owners of premium domains prefer on the whole to not lease their domains out even if they would make more money that way then by parking. I guess they are scared the domain won't be used as stated or prefer to have it forwarded to a landing page they can control etc.

Had 2 attempts fail this month alone so can safely say it's not easy to secure as a buyer. As a seller with the ultra premium domains it's easy to do as inquiries will come in anyway and if you're nervous you can use escrow.com's service. Up to mid 4 figures monthly would work for great names with substantial type in traffic, and less for premiums and then even less for average names of course.
 
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We had several keyword / EMDs in a niche marketplace and declined several straight out " rent " offers
( not rent - to - own offers ) as we were concerned about - how/ what content / links - would be developed on a name we owned but whose content wasn't ours.

We did "rent" as I recall for short periods by simply pointing / re-directing niche EMDs to existing websites in line with the EMDs.
 
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It's important to make a difference between lease-to-own (which is basically a payment plan) and simply leasing a domain (which can go own forever).

For payment plans (lease-to-own) I take my asking price, divide by 11 and let the buyer do 12 monthly installments (so I basically get some additional money since I'm not getting it in one lump sum).

For leasing I take my asking price and divide by 50.

I have both options on my landers.


So let's take the example of a domain with a BIN of $2,500:

Lease price in this example would be $49/month. Nameservers will be changed after first monthly payment so the buyer can immediately use the domain. Buyer continues to pay this monthly fee until he doesn't want to use the domain anymore, after that the domain is mine to sell again.

Payment plan (lease-to-own) in this example would be $229/month for 12 monthly installments. Nameservers will be changed after payment of first installment so the buyer can immediately use the domain. After all 12 payments have been made the domain will be transferred to the buyer. If he stops paying (before all installments have been fulfilled) the domain is mine again as well (I make sure the buyer signs a contract that stipulates that).


My sales terms and lease contract state the following:
Spam, abusive or illegal content are not allowed on any of our leased domains and can be reason for immediate termination of the lease contract.

I make sure the buyer agrees to that before I change the nameservers.
 
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Has anybody actually had any success in renting a domain here? Just curious.


Edit: I just checked. I'm currently leasing only one of my domains. The lessee of another domain that I was leasing stopped paying a few months ago so that lease contract stopped. But I have leased many domains in the past.
 
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If I sell a $2000 domain to someone, and we come into an agreement that buyer would pay me $200/ month for 10 months. How do you suggest to execute it?Is there any website/ financial service/ domain lease tech company can help do this?

Obviously I cannot push the name to buyer before full payment received, then, how to grant buyer the right to use the name, but not ownership yet.

A lot of questions here. thanks for your help
We offer Rent-To-Own payment plans for all our domains and all managed via ESCROW.com
See more here: https://www.escrow.com/services/domain-name-holding-escrow

Hope this helps :)

The buyer can start using the domain immediately by pointing the Name-Servers to his hosting.
 
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does paypal offer monthly automatic charge?
You can use the subscription method (recurring payments) via PayPal ...
 
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Little late to the thread, but if anyone here is interested in testing out a domain name rental marketplace, I am part of a team that is creating one.

If anyone is interested, please email us at [email protected]!
 
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