Let’s take a moment to examine a domain name that, uniquely enough, checks quite a few boxes in the attributes department. The domain we’re referring to is…..
encan.to
At first read, you’ll notice this domain is a creative hack for the spanish word “encanto”; which means “charming” or “enchanted”.
Furthermore, the word “encan” is french for “auction”. Add the .to extension and you have a domain name that reads “auction to”.
encan.to is an easy (7) characters (with TLD included); which makes it both brandable and memorable. It strikes the "sweet-spot".
This domain was given the QUAD spotlight based on its broad, and creative, appeal dynamics. Share your insights below.