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domain Please Appraise SchoolApps.com

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john2k

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I originally registered SchoolApps.com around 10 years ago... figured I would eventually build a college applications type website on it to expand out my small network of edu related sites.

Well, I never did build SchoolApps.com into the applications site for college, but something else appears to have happened along the way: the iPhone.

It seems that in the past few years people have become a lot more interested in "school apps." All I can figure is that this is related to applications being available for all the various devices (iphone, ipad, android, etc) as well as even websites (Facebook apps).

Who knows where all this apps stuff will go. There's probably a lot more room for growth in the apps market.

So, in the past year I have received several small offers on the domain. The most recent offer got me to doing a bit more research.

Google Trends pretty much says it all, in my opinion: http://www.google.com/trends?q=school+apps Whereas Google Trends shows virtually zero search volume prior to late 2008, Google Adwords reports that at the current time searches for "school apps" has grown to 49,500 searches per month. Average CPC reported for "school apps" is just under 3 bucks.

My best guess is that the google trends graph which is going up at around 45 degrees over the past 3 years, is due to the many millions of students in the US looking for apps for their devices, etc. Or maybe the millions of educators in the U.S.

Wikipedia reports ( http://en.wikipedia.org/wiki/Education_in_the_United_States#Statistics ) that there were 76.6 million students enrolled from kindergarten through grad school in the year 2000. Since 2000 U.S. population has grown by around 10%. So that probably puts current kindergarten through grad school enrollment at around 80 to 85 million students in school.

The U.S. Bureau of Labor & Statistics reports that there were 5.2 million educators (kindergarten through postsecondary) in the U.S. during 2008. 3.5 million K-12: http://www.bls.gov/oco/ocos318.htm#emply and 1.7 million postsecondary: http://www.bls.gov/oco/ocos066.htm#emply

Worldwide the numbers are probably in the hundreds of millions.


I've tried to include as much pertinent information as I could. With all that:

Please, for any of you who are knowledgeable in the domain industry, do me a favor and help me from selling myself completely short.

What sort of price should I be expecting for SchoolApps.com? How low is too low to sell this for, in terms of value?

Thanks in advance for any advice offered.
 
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AfternicAfternic
Hi, this is a great domain name.

My first impression is that I would gladly pay $1,000 ASAP. :)

I recently sold a XXXXXXapp.com for $15,000.

The first problem with your domain is, that there is a website on the one without the (s).com and they seem to claim that the word "SchoolApp" is a registered trademark. I have not look more into it, so don't know if they really have a trademark on it or not. But they have put the domain for sale on Sedo for $10,000.

The second problem is that it will be difficult to find an end-user for your domain, its main target is the school and in these economic times, no government institute has any money to spend to buy domainnames.

Because of this I think your domain is around the price-range $6,000-10,000 depending on hard desperate you are to sell it.

Good luck and best regards,
 
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Thanks for the assessment and sharing your experience with your app domain sale. Also, I appreciate knowing that schoolapp.com is listed for $10k on sedo. I didn't know that and it is a good comparison. USPTO reports absolutely zero trademark issues, no registered marks, no applications, etc.

I'm halfway tempted to take a shot at developing it. I never planned on doing something for the app market, but with this domain & 85 million students + 5 million educators along with the fact that I have a small network of edu related sites, this might actually work out. Not sure at this point, though. I'd probably just sell if a reasonable offer came in. So far the offers have ranged from $1k to $3k in the past year.

With the Google trends graph & the size of the market, I wouldn't be surprised to see hundreds of thousands of searches per month for school apps. If I pulled in enough of those searchers and referred even 10,000 app sales per month... even 25 cents per install would be pretty nice.

Anyhow, thanks for your reply.
 
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I agree with mid-high $xxxx.

I personally would get a trademark on it if there isn't one already, invest just a little more money into it to have it developed then sell the whole thing for $15-20k within the next year or two.

The domain value will only increase with time, being in the App market. 2 years from now there should be a big increase in Smartphone users with the prices continuously dropping. The market will only be larger.
 
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This is in a field that I agree is only going up. The problem is people don't really search google for apps, they search iTunes. Still, if you had a developer that made a bunch of apps for school this is THE name he'd want for his business. Reseller I'd put at low to mid xxx, obviously end user much higher.
 
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Dev this bad boy.... Great name :tu:

Peace,
Cy
 
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