domain Please appraise asow.com

[MikeAden]

We've decided not to build on asow.com as we have too many projects trying to cope with Pandas and Penguins to take on another. We bought it to build an As Seen on the Web website for internet trending blogs. Anyone got any ideas of what else this acronym could be? Any tips on who might be interested in this domain would be great. Also any help to determine the overall value of the Domain name would be greatly appreciated.
Thanks!