Indeed, very simply. Refreshing to see that you came up with a different route of presentation. Your frontpage image is actually leaving an impression, personally, i like it. Loading time was a bit slow though, i'm not sure if you actually sliced the image - if not, do it, it's going to improve your loading times.
While the lamp itself is great, it could need a few improvements such as removing the label on the inside, and generally cleaning the image up a bit more and make more "crisp".
The font that you're using is highly disturbing, it doesn't flow with the looks of the lamp, and by that i don't mean the color that you're using, just the font itself. Actually, my recommendation would be to change the font throughout the entire site, the current font reminds me of a "beefed up version of an old atari computer...

". The "tag line" that you're using on the bottom has the same problem with the font and would be much better incorporated if you were to find an option to wrap it inside the lamp shade. Engraving would look good there and will certainly ask for a pretty good amount of skill in Photoshop. "Creations by Jess Lester" should be taken out of the line up of skills and practically applied like an "artist's mark" on the bottom of your image, incorporate it, make it look as if it belongs to the picture.
Your Nav bar should improve by switching the font, maybe you can give it a hint of a button, not a full button, just a "hint" of a button, identifiable by a reflection of the light from the actual main image - the lamp. (As an example; the low that you used in "Honeylife", that rolls into the nav buttons is the closest visual that would apply)
Great job, just a few improvements here and there and you should have a very impressive product on your hands. I'm sure there will be further evals and suggestions coming your way, so mine is really just :imho:
Oh yeah, don't forget the FavIcon, your lamp would be great
IB