I don't think the package adds value, since you already own the dot com. It's a great name (by itself), hovering between generic and being very catchy -- anyone seeing this name immediate knows what it's all about, nice geo-vertical. Good $ with the right end-user. ( More edgy than "localmusic", and more targeted than "localscene" )
Claimed to have been sold for > $500 in 2006. I'd say reseller value would be a lot less than that though... requires development, but does seem to be indexed and have backlinks, which is always a + when selling...