Appraisal: zero or less due to TM infringement liability.
USPTO shows that Merck owns a live trademark on the word mark vioxx:
Word Mark VIOXX
Goods and Services IC 005. US 006 018 044 046 051 052. G & S: Pharmaceutical preparations for the treatment of arthritis. FIRST USE: 19980511. FIRST USE IN COMMERCE: 19980511
Mark Drawing Code (1) TYPED DRAWING
Serial Number 75375948
Filing Date October 20, 1997
Current Filing Basis 1A
Original Filing Basis 1B
Published for Opposition December 29, 1998
Registration Number 2233684
Registration Date March 23, 1999
Owner (REGISTRANT) MERCK & CO., Inc. CORPORATION NEW JERSEY One Merck Drive, P.O. Box 100 Whitehouse Station NEW JERSEY 088890100
Assignment Recorded ASSIGNMENT RECORDED
Attorney of Record ROBERT PEVERADA
Type of Mark TRADEMARK
Register PRINCIPAL
Affidavit Text SECT 15. SECT 8 (6-YR).
Live/Dead Indicator LIVE
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Example of similar name lost via UDRP arbitration. DECISION: Having established all three elements required under the ICANN Policy, the Panel concludes that the requested relief should be granted. Accordingly, it is Ordered that the domain name <buy-celebrex-ultram-vioxx-online-pain-relief.com> be transferred from Respondent to Complainant.