I don't think it's a bad name. Two markets for this domain. Most obvious being landscapers & lawn care, and the less obvious being the cannabis industry.
Lots of people get off on their lawn being the best in the neighborhood, and there are plenty of businesses who specialize in making it look the best in the neighborhood. GrassCare.com -> Sold $840 on 4/5/13
I'd say to look for a local company in the lawn care industry, or those using a similar domain, i.e. blue grass services dot com | r r grass cutting service dot com, etc. etc. and reach out to gauge interest. It's a toss up but you never know how an enduser will react to the offering until you actually reach out. Just Google grass services and start building your target list - there are tons to reach out to....imho best appraisal will be for low to mid $xxx to an enduser, but you never know. Best of luck.