domains Domain Registrar Ecosystem

[Lox]

Consumer-grade domain registrars offer very transactional relationships with their clients, and don't go through the thorough review process an enterprise-class provider does. They don't offer solutions to mitigate all the digital risks of domain spoofing, domain/DNS hijacking attacks, sub-domain takeovers, and phishing attacks. In addition to the lack of security, the hard truth is that consumer-grade domain registrars have been proliferating typosquatting, domain name auctioning services — often infringing upon other brand names — and name spinning services. These registrars monetize the goodwill brand owners have worked hard to establish, creating a revenue stream for themselves rather than protecting their clients.

On the other hand, enterprise-class domain registrars put the security of the companies' digital assets first and foremost; they understand the threats that exist within the complex domain ecosystem, because they're managing the domains of some of the largest brands in the world. A good enterprise-class domain registrar should provide their large, global, corporate clients with value-added services, including various levels of security solutions to help mitigate the risk of attacks. In addition to domain security, their mission should be to understand the needs of their corporate clients and protect brands from online IP infringements, brand abuse, and fraud. They should have dedicated staff supporting their clients 24x7x365 with office locations around the world.

Three business practices to examine with consumer-grade registrars

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1. Operating domain marketplaces that "drop catch," auction, and sell branded and trademarked domain names to the highest bidder
2. Domain name spinning and advocating for the registration of trademarked domains
3. Monetizing trademarked domains with pay-per-click sites

read more (circleid)

 

[TCK]

Registrars are only a single layer of asset protection. Who would you recommend as an "enterprise-class" registrar vs "consumer-grade"? Registrars should be able to deal with domain theft and offer options to protect your domains from such attempts. If you want to go to brand abuse and fraud then legal entities may need to get involved. Is that what you would refer to as "enterprise-class" value-added services? There are registrars and there are domain analytics providers to help you track whether your brand is being abused. Some clarification is needed in your distinctions. There are legal mechanisms in place to intervene in cases of brand infringement. So what is not clear is what you mean by "consumer-grade" vs "enterprise-class".

BTW, the link to CircleID is not working.