ccTLD .移动 DOMAIN - Anyone dive into this one?

[makerpostla]

The .移动 domain name extension will provide an improved opportunity for Chinese-speaking people around the world to expand the creation of Chinese domain names. Having a domain name extension in Chinese that focuses around mobile applications will make available vast new opportunities, including being able to create complete web addresses in their native language. With a .移动 domain name, sites that focus on mobile technologies and sites that have a separate mobile version will get a major boost.