域名|Chinese Perspective

[Kassey Lee]

I believe only short and easy-to-remember domain names are sustainable, regardless of where in the world you live and which cultural background you come from.

Now that the Chinese domain market has become a hot topic, I myself want to understand this trend too. Is there any real meaning behind each domain name sold in China? Here, I'd like to share with you what I've found as I read the Chinese news everyday.

GZX.com
GZX can stand for 更自信 (even more self-confident) which can be used in many fields such as education, self-help, and even consumer products to raise your self image.

XLY.com
XLY can stand for 夏令营 (summer camp) or 新领域 (new field) which can be used in recreation and high-tech products.

New: Follow my blog posts on NamePros for updates.

 

[China auto]

I don't remember I have ever come across many combinations of Chinese character + number. To me it's quite unusual. I just did a Baidu search on "八8" and found a few entries but nothing significant. I don't know. Maybe other Chinese Npers can help.

Kassey, I agree it is unusual hence my interest as this surely is what branding all about. As you are a native speaker & resident in China ? I am only asking for your instinctive cognitive reaction to the question "Does this mean that 八8 has the same lucky cultural significants as 88" ? As a westerner without being steeped in your cultural knowledge I can make a stab in the dark, I can see how the speed of the digital growth would have created the opportunity and home markets would not have been awake to this possible media channel. Most North Americans would have focused on the NNN's reg way-back. Your generation x instinctive cognitive reaction to the question "Does this mean that 八8 has the same lucky cultural significants as 88" is probably the right one, if you overthink it you will not act on the many years of cultural DNA. Your answer is ?

 

[Kassey Lee]

I'm sorry. I really have no answer. What I do know is, China has only 20m domain names registered and so has the potential of increasing to 500m when compared with the US. Anything is possible when there is a huge growth potential. Just look at what happened in the last 2 or 3 months. China is changing the domain scene. So, even your idea may turn out to be a great one, but I don't know. I try to look at things with an open mind.

 

[mech35]

hello kassey , I have a LLNN starting with KH.
Google translates KH as "client" , do you think this is accurate? Thanks for what you are doing here!

 

[Kassey Lee]

hello kassey , I have a LLNN starting with KH.
Google translates KH as "client" , do you think this is accurate? Thanks for what you are doing here!

In this case, Google is correct.

KH:客户>Client

 

[China auto]

I'm sorry. I really have no answer. What I do know is, China has only 20m domain names registered and so has the potential of increasing to 500m when compared with the US. Anything is possible when there is a huge growth potential. Just look at what happened in the last 2 or 3 months. China is changing the domain scene. So, even your idea may turn out to be a great one, but I don't know. I try to look at things with an open mind.

Thanks for your kind attention Kassey. I like cognitive brand potential so a number plate 88 is highly desirable, a number plate 八8 is a potential brand just still need to know about the cultural lucky connection.
Thanks again.

 

[Landov]

You just gave me an idea to write a blog post on how to find abbreviations for Chinese city names. Can I use them as examples? Thanks

Of course. Thanks.

 

[dbustin]

Hi Kassey,
Another question, bkt = 报刊亭 meaning newsstand? Also, how is CN understood? Always as China or it has a pinyin meaning too?

 

[Kassey Lee]

报刊亭

Hi Kassey,
Another question, bkt = 报刊亭 meaning newsstand? Also, how is CN understood? Always as China or it has a pinyin meaning too?

BKT:报刊亭>Newsstand. YES.

For CN, many more. Such as:
CN:才女>Talented woman
CN:处女>Virgin
CN:成年>Adult
CN:宠你>Spoil you
CN:超女>Super woman
CN:潮女>Fashionable woman

 

[john888]

Kassey,

Is the letter "I" for internet with pinyin URL's being used in China, such as IGaoErFu.com? I see ITUNES and IPHONE, lots of English trade names in Baidu.com search.

Thanks.

 

[Kassey Lee]

Not sure

Kassey,

Is the letter "I" for internet with pinyin URL's being used in China, such as IGaoErFu.com? I see ITUNES and IPHONE, lots of English trade names in Baidu.com search.

Thanks.

Not sure if I understand your question. i can be interpreted as "love" when in a Pinyin domain name, or "Internet" when used in an English domain name. Many Chinese companies do use English in their domain names.

 

[80-20]

Hi Kassey,

What's the meaning, if any, of 8iqq ?

Thanks!

 

[Kassey Lee]

What's the meaning, if any, of 8iqq ?

8 should go well with:

IQQ:爱钱钱>Love money money

 

[pablohc86]

i regged 8BYR dot com because 8 is for good luck and BYR can stand for: 百亿融 (financing in the order of tens of billions).
took from previous thread on NP, @Kassey Lee could this be good?

 

[accent]

These are four consecutive entries on LLLLsales.com two days ago:
mdgh.com $2,001.00 1/12/2016 Ebay
mrxn.com $2,051.00 1/12/2016 GoDaddy
dxnk.com $2,032.00 1/12/2016 Sedo
sgxp.com $2,010.00 1/12/2016 Namejet

Four different venues, almost the same price. China has a very different way of looking at things. In a recent post Monte Cahn mentioned that some of the sales at the recent multi-million dollar Chinese auction will not complete because of different rules: in China both the buyer and the seller must agree the auction was fair, either can cancel the sale.

That is at base a different attitude towards business.
America: A deal's a deal.
China: Both sides should be happy(?)

--------------

I see Chinese movement into domains as consisting of at least three categories:
1) Registering millions of .Com names, I assume mostly Pinyin words and phrases, numbers and LLLLL.
2) Buying aftermarket short domains in Com.
3) Buying out short domains in various TLDs in bulk.
There probably is similar movement in .CN, but I have no data.

It is possible that there are several separate groups behind this, but perhaps all three domain buying patterns are parts of a coherent long-term investment strategy. A strategy that posits a far larger internet in the next decades.

It is mostly the third part that confuses me. Surely they know ICANN will open more new extensions soon ....... Are they gonna try to buy out every possible short extension??? That would be like drinking the ocean.

 

[Gunjan Maheshwari]

Hi Kassey,
I require your small help..
I have domain name Wyeo, which is pinyin friendly though it has vovel in it.. So is it consider as chip or non chip??

 

[168]

These are four consecutive entries on LLLLsales.com two days ago:
mdgh.com $2,001.00 1/12/2016 Ebay
mrxn.com $2,051.00 1/12/2016 GoDaddy
dxnk.com $2,032.00 1/12/2016 Sedo
sgxp.com $2,010.00 1/12/2016 Namejet

Four different venues, almost the same price. China has a very different way of looking at things. In a recent post Monte Cahn mentioned that some of the sales at the recent multi-million dollar Chinese auction will not complete because of different rules: in China both the buyer and the seller must agree the auction was fair, either can cancel the sale.

That is at base a different attitude towards business.
America: A deal's a deal.
China: Both sides should be happy(?)

--------------

I see Chinese movement into domains as consisting of at least three categories:
1) Registering millions of .Com names, I assume mostly Pinyin words and phrases, numbers and LLLLL.
2) Buying aftermarket short domains in Com.
3) Buying out short domains in various TLDs in bulk.
There probably is similar movement in .CN, but I have no data.

It is possible that there are several separate groups behind this, but perhaps all three domain buying patterns are parts of a coherent long-term investment strategy. A strategy that posits a far larger internet in the next decades.

It is mostly the third part that confuses me. Surely they know ICANN will open more new extensions soon ....... Are they gonna try to buy out every possible short extension??? That would be like drinking the ocean.

It is possible that there are several separate groups behind this, but perhaps all three domain buying patterns are parts of a coherent long-term investment strategy. A strategy that posits a far larger internet in the next decades. Nailed it.

China, entered the market with a one two punch that not one "expert" saw coming. Rest assured China, will continue to lead the way as our experts ponder monuments to themselves and Industry platforms "talk" about promoting nTld's yet not acting upon it internally. China is acting on it.
Even if there are 2,000 extensions the top 1-4 character category will always be "finite" compared to, well
everything else. Meet the new "KING"
On a side note, Registrars, Registries, big time Investors (Globally), already "Hold", based on my research, well beyond 50% of the Top preferred 1-4 characters. What is left via drops will be gone in a matter of minutes as they become available. ( I've actually had some taken right out of my cart because I didn't push the button before someone else did!)
China not only knows the cultural significance of numbers but the statistical significance of numbers.

Kassey Lee's thread is a fabulous resource rich way to wrap your head around what America needs to catch up to.
Cheers

 

[Kassey Lee]

i regged 8BYR dot com because 8 is for good luck and BYR can stand for: 百亿融 (financing in the order of tens of billions).
took from previous thread on NP, @Kassey Lee could this be good?

I'm glad that you see opportunities while reading my posts. That was mentioned in my Nov post about BYR.com sold in China. https://www.namepros.com/threads/chinese-perspective.889841/page-3

I believe 4C .com domain names have great future because the supply of short .com names is very limited. It just happens that people in the two largest countries in the world both see .com as the best extension.

 

[Branded Domains]

I'm glad that you see opportunities while reading my posts. That was mentioned in my Nov post about BYR.com sold in China. https://www.namepros.com/threads/chinese-perspective.889841/page-3

I believe 4C .com domain names have great future because the supply of short .com names is very limited. It just happens that people in the two largest countries in the world both see .com as the best extension.

Thanks for the link

 

[Kassey Lee]

Of course. Thanks.

Blog post submitted yesterday.

There probably is similar movement in .CN, but I have no data.

I think the same movement except for the extension.

It is mostly the third part that confuses me. Surely they know ICANN will open more new extensions soon ....... Are they gonna try to buy out every possible short extension??? That would be like drinking the ocean.

Even if there are 2,000 extensions the top 1-4 character category will always be "finite" compared to, well everything else

I think they are just moving in the same direction as the rest of the world -- going after short but meaningful domain names across many extensions that are promoted. For example, .mobi registry tried to promote IDN .mobi in China last year but so far I have not seen any solid result reported. I think many Chinese see the future where ultra short .com domain names will cost hundreds of millions to acquire, so spending 1 or 2 millions now is good investment. What I have learned is that the hundreds of new extension will cause multiple-word domain names to lose their popularity. I see it happen again and again when reading Namebio Increase/Des crease domain names reported.

I have domain name Wyeo, which is pinyin friendly though it has vovel in it.. So is it consider as chip or non chip??

Sorry I'm the wrong person to ask because I don't have much knowledge about chip. I only focus on whether a domain name has meaning that end user companies and develop into a business. Please try the chip experts on this forum.

Kassey Lee's thread is a fabulous resource rich way to wrap your head around what America needs to catch up to.

Thanks for the kind words. This is the best reward for spending hours to research and then write a blog post. I actually already have several posts all waiting to be published. Eric just got a new born baby so things may be a bit slow, but they are coming.

 

[80-20]

Hi Kassey,

- Does "baiwanfu" indeed mean "Millionaire" in Pinyin?
- Does it have any use/potential in Chinese culture?

Thanks!