All of my URL channels are part of one custom channel. However, my total for that custom channel is often more than that for all my URL channels added up. Sometimes I'll even have revenue under "custom channel" that is not refelcted in the URLs.
Is this because people are navigating to pages other than my homepage and these count as custom but not URL? Or something else?
Is this because people are navigating to pages other than my homepage and these count as custom but not URL? Or something else?





