information $10,000 vs. $10 Domain Names: How Zomato Chose

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Choosing a domain name is a critical part of the branding process. Many startup founders have the mentality that their business has to be built on a .com domain name, and branding decisions can be contingent upon availability and price for the exact match .com domain name. Owning a .com domain name was arguably even more important to startup businesses ten years ago, although most businesses still seem to want (or need) the .com domain name...

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Supposedly zomato.com was listed on Brandbucket June 3, 2008 for only $1,875.