question Have any of you made any significant sales via outbound?

peace800 · Sep 23, 2017

Hi

Whilst inbound direct offers are good and puts one in a position of power have any of you made significant sales in your domain careers via outbound emails to companies?

When I'm saying significant I'm talking about sales over $10,000 etc. per domain. You don't have to name the domain name(s) that you sold in your answers.

I ask this as I'm wondering if it's worth giving outbound emailing a shot.

Bonsu · Oct 30, 2017

That's the same problem I have

joinwhatever said:
Domaining is no different from any other sales related business. You have to grind it out every day and use ABC method. You eat what you kill. In this case, I do send out emails daily and have received responses back which have resulted in sales. I use Hunter.io to find emails and Streak to follow up when people view my email. But the challenge is always finding the decision maker in the business.

Any ideas on how to find them?

gilescoley · Oct 30, 2017

I receive a few inbound inquiries weekly... and without any marketplaces.

Are they decent end-user offers though, Im not really referring to domainer offers, I get those lowball offers all the time, but none of the offers are worth selling for

xynames · Oct 30, 2017

I get inbound offers every few hours. But only a few a month end in sales because I’m selling at fair market and do not accept low offers. For me - low means lower than what I think the domain is worth. $1500 is low if I think the domain is worth $2500. etc.

Outbound takes a lot of work. Follow up.

Both inbound and outbound take negotiation and people skills, but with outbound there’s no negotiation until you connect.

Jurgen Wolf · Oct 30, 2017

gilescoley said:
Are they decent end-user offers though, Im not really referring to domainer offers, I get those lowball offers all the time, but none of the offers are worth selling for

Yes... enduser offers... from low $xxx and up to $10K.

ScalableDomains · Oct 30, 2017

Joe Nichols said:
Google is your friend. Just do a search for company name + CEO or + marketing director. CrunchBase can be pretty handy for this as well (to see company size, funding, and founders/directors).

For smaller companies, you want to go right to the CEO. For medium to large companies, I typically contact someone in marketing (VP, director, or manager).

Use a site like MailTester to test email addresses. Typical formats are (for a name like John Smith): jsmith@company; john.smith@company; smith@company; john@company.

Most of my sales have come from outbound, with prices getting a bit higher as my name quality has improved. Absolutely the keys are:

Find an appropriate contact

Personalize the email

Keep it short

Make sure your name is relevant and has value to the company. Google is your friend in determining this as well.

Follow up, even if you don't get an initial response.

I haven't personally had much luck with phone calls, even though I'm quite comfortable talking. I believe that was likely a name quality issue, but I also feel like a bit of a sleaze when making the calls. I have a FirstnameLastname domain that I just acquired... may try making some calls with that one.

Thanks

gilescoley · Oct 30, 2017

Yes... enduser offers... from low $xxx and up to $10K.

How many sales go through then, do you get multiple end-user sales every week?

JudgeMind · Nov 1, 2017

The only outbound marketing that has worked for me is social media and messaging/emailing businesses to inform them that a specific domain is in auction. I found this works well to bring in bidders to auctions

Serengeti · Nov 1, 2017

@JudgeMind Thanks for the input. Do you see better response with FB or Twitter in your view?

Jurgen Wolf · Nov 1, 2017

gilescoley said:
How many sales go through then, do you get multiple end-user sales every week?

As many - as you want...
As for me - I very rarely sell my domains in 3-figure range... this is my own policy.

Jurgen Wolf · Nov 1, 2017

p.s. Just as example, my latest sale: Margo
.PRO + .info = 1K EUR (my Halloween offer for the buyer from France).
Inbound via Bodis... then sold via Sedo, because Payoneer was rejected by him.

gilescoley · Nov 1, 2017

As many - as you want...
As for me - I very rarely sell my domains in 3-figure range... this is my own policy.

These 3 figure offers could be domainers though and I have found on the most part, if they aren't willing to go into x,xxx range or higher, they usually are domainers...I get low xxx offers from domainers quite often. The end-user sales are when you its decent offers on Sedo, Afternic etc or approached via email from a business email or perhaps a broker on behalf of the buyer. When you get low offers (xx or low to mid xxx range) on decent names and then you never hear back after countering, these are more than likely resellers testing the waters.

Jurgen Wolf · Nov 1, 2017

I can distinguish domainers easily... 95-99% of all inbound inquiries are from endusers...
I always do negotiations... so I understand perfectly - who is asking me...

Jurgen Wolf · Nov 1, 2017

p.s. And I had many cases when 1st inbound bid was just low $xxx and after negotiations - up to mid $X,XXX sales.

Jurgen Wolf · Nov 1, 2017

Jurgen Wolf said:
p.s. Just as example, my latest sale: Margo
.PRO + .info = 1K EUR (my Halloween offer for the buyer from France).
Inbound via Bodis... then sold via Sedo, because Payoneer was rejected by him.

Even this example was started from 100 EUR.

gilescoley · Nov 2, 2017

I can distinguish domainers easily... 95-99% of all inbound inquiries are from endusers...

@Jurgen Wolf Im not questioning anything so please dont take it like I am, its more just for my curiosity and its good for people new to the industry to see this info. Personally I think if its anonymous offers via Sedo or Afternic etc, I cant really tell if its resellers or not, until they make a decent offer and you end up seeing the WHOIS or see the site being developed. It really annoys me when you get an offer of say $500, you counter with something reasonable like $1000 or $1500 and never hear back, you always wonder if it was a company or just someone reseller testing the waters, out of courtesy people should just let you know either way if they are still interested.

A broker offer or an email from a business email to me is the only way to really know its an end-user, those anonymous offers could be anyone....just my 2 cents worth

ResoluteDomains · Nov 2, 2017

peace800 said:
Hi

Whilst inbound direct offers are good and puts one in a position of power have any of you made significant sales in your domain careers via outbound emails to companies?

When I'm saying significant I'm talking about sales over $10,000 etc. per domain. You don't have to name the domain name(s) that you sold in your answers.

I ask this as I'm wondering if it's worth giving outbound emailing a shot.

Zero. I fear the "getting labeled as a spammer" thing so I dont even want to attempt it. I usually do pretty well with inbound offers though 2017 has been quite slow.

Jurgen Wolf · Nov 2, 2017

@gilescoley I completely stopped to use Sedo a few years ago, except their escrow...
I prefer the direct negotiations, in other words - full freedom... + in this mode I have chances to sell the domain even after some time (weeks, months)... lowering its price and contacting the known potential buyer.

Jurgen Wolf · Nov 2, 2017

+ after successful 1st purchase some buyers even came to me again for other domains...
I don't have such possibilities at Sedo... 15% for nothing.

gilescoley · Nov 2, 2017

Awesome, you must have some fantastic names to get multiple email offers from end-users every week without using any marketplaces that take a commission...you certainly are doing something right

Jurgen Wolf · Nov 2, 2017

Fantastic or not - I don't know...
I just invest in 1word and short domains only.

question Have any of you made any significant sales via outbound?

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