It has a lot of uses. I actually had it rented out for a couple years to a call girl outfit. It made a lot of money for me and them.
Then again, it has so many uses, some already in place, some left to an imagination:
Love Crusade
by Michael W. Smith
Brother, haven't you noticed
There's a war on the soul of man
Hey there, sister
The world is reaching
It could use a helping hand
So come on
No dues.
I thought it made a nice name for a novel, dating site, etc.
Maybe I will find someone else to rent it out? One never knows. To me, all names are worthless. People make them worth.