Duncan729
Established Member
- Impact
- 258
As I thought it might be of interest to the community, I recently was looking at what young people recongise as a domain extension. I spoke to around 25 young people (15/16 years of age like myself). Everyone knew of .com and .co.uk (I'm British). What may surprise you is .IO was just a little lower than .net and .org in terms of recognition (around 40-50%). There is a clear reason for this in my view, many of the new popular "arcade style" online multiplayer games are .io domains (agar.io, slither.io and wings.io to name but a few). Who spends most of their time on these sites? KIDS!
Firstly, let's make clear what I mean by "recognising". I classed this as if they listed the extension in response to "What endings do you expect at the end of a web address/URL?". Before moving back to .IO it should also be commented on that there was near zero recognition of the new gTLDs of any sort. Of course this doesn't mean they won't have a place in the future of the internet. But I would take this as evidence of an already clear picture there's far far too many and they may well never catch on. Invest with caution, particularly with renewal prices of such a ridiculous nature.
So what use is this information to 'domainers'? I believe of quite a lot. If you have the next generation of web-developers and business owners well aware of .io domains that tells you exactly where they're going to look to create their website. Furthermore, when discussing the topic with those more interested in programming and web-development. I found they viewed .io domains as exciting and intriguing. Largely viewing it as "more modern and trendy".
If you haven't already got the idea, .io could well be the next big ".com alternative" go to or even first choice in the coming years. The lesson here is clear. Perhaps holding those one and maybe even two word .io domains isn't a bad long term investment. Of course there's always risk and a new extension could well come along and grab these new buyers or .net could well see another popularity rise. However, I believe it's well worth that risk.
Firstly, let's make clear what I mean by "recognising". I classed this as if they listed the extension in response to "What endings do you expect at the end of a web address/URL?". Before moving back to .IO it should also be commented on that there was near zero recognition of the new gTLDs of any sort. Of course this doesn't mean they won't have a place in the future of the internet. But I would take this as evidence of an already clear picture there's far far too many and they may well never catch on. Invest with caution, particularly with renewal prices of such a ridiculous nature.
So what use is this information to 'domainers'? I believe of quite a lot. If you have the next generation of web-developers and business owners well aware of .io domains that tells you exactly where they're going to look to create their website. Furthermore, when discussing the topic with those more interested in programming and web-development. I found they viewed .io domains as exciting and intriguing. Largely viewing it as "more modern and trendy".
If you haven't already got the idea, .io could well be the next big ".com alternative" go to or even first choice in the coming years. The lesson here is clear. Perhaps holding those one and maybe even two word .io domains isn't a bad long term investment. Of course there's always risk and a new extension could well come along and grab these new buyers or .net could well see another popularity rise. However, I believe it's well worth that risk.