.mobi Interesting interview

[sags]

There was an interesting interview tonight on BNN with Emily Green, the CEO of Yankee Group.

She said the "anywhere....anytime" network is the focus for all companies in the future. She said that wireless business will dwarf the mainstream internet. They did studies with teenagers asking them if they would use their cellphone to watch a full length movie and the kids said they wouldn't hesitate. She quoted the CEO of ATT as saying that ATT is going to become a wireless centric company.

She has contacts in the wireless world and knows her stuff.

To watch the interview, I provide a link,

http://www.bnn.ca/

Video is middle of the page under "Stars and Dogs"....third story,

Regards,

Sags

 

[bricio]

hi sags,

thats a great news!!! no doubt about it!!!
but being honest thats VERY obvious, i dont know if its very obvious just for me...
what i mean is that there will be much more cells than PCs, so "anywhere....anytime" is here; second and related to the first, the prices for mobile internet will be much cheaper than today in few years... will u stay home using a PC or will u be w/ ur pals in the streets/shoppings/"ANYWHERE...ANYTIME" all together talking and surfing? which is better? easy to know especially when talking about teens!!! and do they have mobiles? and how many teens r? and the others going to work/home? etc, etc, etc...
i thimk that .mobi is really very strong and is so powerful that nobody has measured it yet, cause nobody is able to tell until where .mobi can reach, if theres a limit for .mobi!!!

regards,
bricio

 

[mobidick]

thanks Sags... eye-opening stuff! Several points jumped out at me...

1) there's a real revolution going on right now and companies need to be very quick on their feet to keep up with the changes, requiring readiness to agressively try out new things and be prepared to shift business models...

2)in particular, she sees providers shifting to a model based heavily on advertising subsidization of content... which will make wireless economical.

3) Wimax (4G) is coming in a big way, bringing broadband to mobile devices, and even offering a viable alternative to in-home cable/dsl services. The big thing will be streaming multimedia - watching stuff at the mall or the park bench.

4) As you said, the demand for "anywhere...anytime" is there, especially amongst the teen generation.

Here's another article about wimax I found - it's slightly dated, but still pointing to the future: WiMAX 4G Wireless is Off and Running With Sprint Nextel

It'll be very interesting to watch how this all plays itself out - the race is on - got to get those mobi sites developed!

 

[sags]

Thanks for the link, more eye opening news. Wireless is coming like a freight train. Many see it as the second stage of the internet. If I remember the CEO of Yankee Group mentioned Sprint with another company and how they are focused on developing an "anywhere.......anytime" network.

Advertisers are abandoning print media and looking for a place to best spend their ad dollars. When you think of the waste in print media, the alternative direct delivery via cellphone is so much better.

As an aside, and a shining example, my wife and I are both retired from pretty good jobs but she thought she would like to get a little exercise and make a little spending money. So she took a job delivering the "Penny Saver" a coupon/savings local newspaper, from home to home. I told her she wouldn't like it but you know she had to try it.

She gets 16 large bundles of individual newspapers delivered to our home. Both her and I spend all day merging them into the necessary piles for each home. (350 homes). The next day she heads out with the car full of these "coupon" newspapers. She hand delivers all day and part of the next day. Her paycheck was less than 30 dollars. Not bad for 3 days work eh.
She quit and they haven't found anyone to deliver regularly since. Some weeks you get them, other weeks you don't.

Seniors, really depend on these newspapers to shop the bargains but delivery is totally unreliable. At the end of the week, they all end up in the recycling bin.

This is a service that could be delivered instantly to every subscriber's cellphone for free. A simple text list of the grocery stores and their specials.
For seniors who don't own cellphones, the stores could provide free readers to their customers within the stores.

This is a great example of how wireless will impact lives on a daily basis. There are many, many other examples. How about an automatic tornado warning in tornado prone areas, delivered to cellphones. It could save lives.

We absolutely know that wireless is here. How mobi plays out in the revolution is uncertain. All of us are hopeful but cautious. Given that companies are now turning to mobi as a separate extension for the mobile web, things are looking good. With the rate of technology change though, who really knows.

We pays our money and takes our chances.

Regards,

Sags

 

[mobidick]

Hi Sags,

I agree with your take on mobile internet... no one can clearly say how far .mobi will go at this point, but it does seem to be getting adopted by companies who likewise see mobile internet as a second stage, somehow distinct from it's parent.

Many people I think belittle .mobi as kind of a runt of the litter, but don't be fooled by fact that .mobi sites are diminuitive... the demand for small form factor devices only seems to be growing. Emily also mentioned how RIM seems to be downsizing their Blackberry as well to be more sleek and sexy like the BlackJack... "less is more" is alive and well IMHO!

Funny that you should mention the coupon and tornado warning applications, since I have regged names for both, which I hope to develop too someday.