LLLL dot nets are not all that. Please don't come back saying it's pronounceable:P
It isn't a word. In order for an LLLL.net to have value it must be a word IMO
I'd say regfee as-is.
Reseller - Low $xx
Enduser - Low $xx
I have to agree with Larry here. It can be branded but you still have the .com out there to take the credit. I would say $50 to the right buyer, maybe the owner of the .com