What would happen if we priced our "COWS" using the same criteria the auto industry uses to price a "CAR"?
LIST PRICING A COW
A farmer had been taken several times by the local car dealer. One
day, the car dealer informed the farmer that he was coming over
to purchase a cow. The farmer priced his unit as follows:
BASIC COW.................................................$499.9
Shipping and handling.......................................35.75
Extra Stomach.................................................79.25
Two Tone Exterior..........................................142.10
Produce Storage Compartment.......................126.50
Heavy Duty Straw Chopper.............................189.60
Four Spigot/High Output Drain System.............149.20
Automatic Fly Swatter.......................................88.50
Genuine Cowhide Upholstery...........................179.90
Deluxe Dual Horns............................................59.25
Automatic Fertilizer Attachment........................339.40
4X4 Traction Drive Assembly...........................884.16
Pre-delivery Wash and Comb.............................69.80
______________________________________________
FARMER'S SUGGESTED LIST PRICE: .......$2,843.3
Additional Dealer Adjustments: ............................300.00
TOTAL LIST PRICE (Including Options).........$3,143.36
LIST PRICING A COW
A farmer had been taken several times by the local car dealer. One
day, the car dealer informed the farmer that he was coming over
to purchase a cow. The farmer priced his unit as follows:
BASIC COW.................................................$499.9
Shipping and handling.......................................35.75
Extra Stomach.................................................79.25
Two Tone Exterior..........................................142.10
Produce Storage Compartment.......................126.50
Heavy Duty Straw Chopper.............................189.60
Four Spigot/High Output Drain System.............149.20
Automatic Fly Swatter.......................................88.50
Genuine Cowhide Upholstery...........................179.90
Deluxe Dual Horns............................................59.25
Automatic Fertilizer Attachment........................339.40
4X4 Traction Drive Assembly...........................884.16
Pre-delivery Wash and Comb.............................69.80
______________________________________________
FARMER'S SUGGESTED LIST PRICE: .......$2,843.3
Additional Dealer Adjustments: ............................300.00
TOTAL LIST PRICE (Including Options).........$3,143.36
