Zero, Zip, Nothing... This is the first domain I've come across where the keywords and TLD are both due to expire in popularity, and roughly the same time, 2 years.
Your so far off the beaten path that's its painful for me to read this, seriously... You need to think of GTLD's as novelty domain OR a long shot for people who have money to burn... They are not sound investments, they ALL carry a very high risk.
Everyone here is wrong. This will be a really popular domain when Obama runs for his third term in 2016. Keep paying those renewal fees - the registry owners will go hungry without people like you supporting them!