- Impact
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This morning, 30 minutes before their October 30th Apple event, Apples Twitter team did their job gaining my attention utilizing a trippy seven second video promoting their #AppleEvent. HERE
Some area's I want to point out / open up for discussion are:
- Tweet time: 12:07 p.m. Pacific Time (""GMT-07:00"") on a Monday -- one day (18 hours and 53 minutes) prior to the event. Did they have a target or optimal time to release this tweet?
- Clicking ""Watch Live"" redirects you -- https://www.apple.com/apple-events/?cid=wwa-us-soc-sus-evt-tw-join-fv&cp=evt-tw
- Clicking and/or going to the URL Apple.co/Event redirects you https://www.apple.com/apple-events/?cid=wwa-us-soc-other-event-tw&cp=event-tw -- Archive.org history of apple.co/event HERE
- The use of trippy captivating imagery.
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