- Impact
- 30
HOWS.TODAY
Acquisition Reason: it was on sale and available, admittedly not the best reason but not the worst either
Markets: any condition, situation, subject or commodity possessing variability—any changing thing: economic fluctuation, the weather, astrology, news, cattle futures, realty, gold, celebrity gossip, Internet traffic congestion, New York City traffic congestion, Shanghai air quality, Telluride powder quality, the price of milk, etcetera etcetera
End-User Value: a memorable marketable domain to forecast mutability
Miscellaneous: "how's today?"
