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Ads for Escrowly - really?

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I see that new crypto escrow company Escrowly is now advertising on namePros. I wonder if that is a good decision made by @NamePros. As @jberryhill has pointed out on X, they are using a complete copy of Escrow.com's website - down to the amount in the example transaction - and use a Gmail as their Whois contact email. There also seem to be license issues.

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The views expressed on this page by users and staff are their own, not those of NamePros.
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Test us. Challenge us. Tell us where we can do better
What about removing all imagery on X and Instagram with the claim:

"Backed by Law, Not Just Blockchain" / "Real regulatory oversight behind every transaction" / "Trade With Legal Confidence"?

You already told us you agree MSB registration isn't a license, and that you'd be reviewing your public wording. Just flagging this one specifically. It hasn't been corrected yet, in case it was missed. And it's far from the only place this framing shows up; it's just one example.

Who decided that fake reviews were a good idea?
 
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We have seen those posts. just to clarify, Escrowly’s compliance approach isn’t based on the assumption that a FinCEN MSB registration alone covers everything.

For U.S. activity, we also follow the applicable BSA/AML requirements and reporting obligations. Other jurisdictions can have their own requirements, which we assess accordingly.

Our objective is simple: know who we are dealing with, understand the transaction, apply the applicable requirements, and operate within the rules of the relevant jurisdiction.

If you have specific examples of older marketing wording that you feel could be unclear or could be misleading We are happy to review them and make any necessary corrections if needed.

We are listening, and we will keep improving.
 
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Our objective is simple: know who we are dealing with
Our objective as well.

Who decided that the fake reviews on your website was a good idea?
 
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Our objective as well. 🙂

And honestly, we know Escrowly isn’t perfect and there’s still a lot we can improve. We started building it because we’ve seen how difficult cross-border payments can be, especially for domainers and online businesses in regions where traditional payment infrastructure isn’t always accessible. We simply wanted to give people another option to use stablecoins without adding unnecessary complexity.

On the reviews, there seems to be an assumption that they’re fake. They aren’t. They were shared by users who chose to leave their feedback, and we are perfectly happy for genuine users to share their experience. Escrowly is also already being used for everyday smaller transactions currently including transactions under $100 as well as larger ones.

We are still building and learning, and we genuinely want to hear from people using it. Tell us what works, what doesn’t, or what you’d change. And if you ever decide to try Escrowly yourself, we’d honestly love to hear your experience, good or bad. 🙂

We’re here to keep improving, and hopefully earn people’s trust along the way!
 
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For those already using Escrowly, we would love your input too. What should we add next? more stablecoins or networks? faster or smoother transactions? Anything that would make the experience better? we have a list of things we would be adding up in next update... @Future Sensors also we make sure to tighten up any legal words which might cause confusion and make sure we stay on the top of it so there wouldn't be anything which can confuse any userbase.

Also intentionally focused on stablecoins because we want to avoid the volatility that comes with (crypto coins and tokens) and while adding more networks gives users more options, it also adds complexity, so we want to make those decisions based on what our users actually need.

Tell us what you’d like to see. We are listening. 🙂
 
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On the reviews, there seems to be an assumption that they’re fake. They aren’t. They were shared by users who chose to leave their feedback, and we are perfectly happy for genuine users to share their experience.
As @bmugford wrote as well, the concerning part is that someone tied to the company's leadership appears to be presented as an independent happy customer, with no disclosure either way.

Considering what's actually being discussed, the smileys feel a little tone-deaf.
 
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You are right, Brad. Calling it “too broad” was not the right way to describe it. The 1M+ customers statement was inaccurate, and we should not have published it.

We take that seriously, especially because trust is the foundation of what we’re building.

We’re correcting the wording across our website and marketing materials and will make sure any figures we publish going forward are accurate and clearly supported.

We are a young company, and we’re not going to pretend otherwise. We do have real transactions and real users today, but we should let our actual numbers and our work speak for themselves.

We made a mistake here, and we’re fixing it. No excuses.

Thanks for calling it out. We’d rather correct something publicly and get it right than defend something we shouldn’t have said in the first place.
Being a "young" company is an even better reason to be honest and not make false statements in an effort to mislead people.

As of right now, the false wording is still on the website.

https://escrowly.com/about-us/

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Brad
 
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It's more honest than the fake reviews on your site, at least.

Speaking of which, that one's still unanswered.
On the reviews, there seems to be an assumption that they’re fake. They aren’t. They were shared by users who chose to leave their feedback, and we are perfectly happy for genuine users to share their experience. Escrowly is also already being used for everyday smaller transactions currently including transactions under $100 as well as larger ones.
As @bmugford wrote as well, the concerning part is that someone tied to the company's leadership appears to be presented as an independent happy customer, with no disclosure either way.

Considering what's actually being discussed, the smileys feel a little tone-deaf.

Yep, I noticed that point was not addressed as well...

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Brad
 
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I am Yuliya, and yes, I am part of the Escrowly team. I have personally used Escrowly as well for transactions, so the experience I shared was my own. 🙂

I also noticed there’s still one place on the website where the old 1M+ wording appears. That’s being fixed as well, allow some time to have it, thanks again for sharing it.

For those of you who are actually using Escrowly, I would love your input. What stablecoins or networks would you like us to add? What features would make transactions easier? How can we make the overall experience better, including the mobile app we are working on and would have it up in next 2 months.

Tell us what you would like to add up even if it’s critical. We are listening. We are still building block by block, and feedback and critics people who actually use the platform is probably the most valuable thing we can get. 🙂
 
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All of this together comes across as a hobbyist operation.

It doesn't inspire much confidence.

Avoid.
 
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One thing we have also noticed is that a significant portion of our current usage is coming from Africa, while the US and Canada are much smaller for us so far. A lot of the activity we are seeing is around digital goods, gaming, online transactions buying and selling, and smaller day to day deals.

Interestingly we are not yet seeing the same level of adoption from domainers, even though that is one of the communities we would really love to see using Escrowly. My guess is that stablecoin payments are still not as familiar or widely adopted among domainers as they could be, but I would genuinely love to hear what people here think.

We are also working on improvements like in platform chat, mobile app and smarter tools to help our team identify patterns from past transactions and disputes.

So for those actually using Escrowly, what should we build next? more stablecoins, more networks, better domain workflows, faster and simpler transactions, something for brokers or something we have not thought of? .. would love to know
 
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WholeDesperate7818 as your official Corporate Communications handle, really?

(Exhibit 006 / Exhibit 007)

Escrowly Exhibit 006.png




Escrowly Exhibit 007.png
 
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Hahaha, I know I’ve got a pretty unique sense of humor, but this has got to be one of the funniest threads here. 😂🤣

Edited by moderator to remove inappropriate gender-based comments.
 
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Rule reminder: Comments that objectify someone or make inappropriate remarks are unacceptable and not allowed. Please be respectful and stay on topic. Suggestive, demeaning, or objectifying comments have been removed, and repeated violations will likely result in account infractions.
 
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On the reviews, there seems to be an assumption that they’re fake. They aren’t.
↕️
I am Yuliya, and yes, I am part of the Escrowly team. I have personally used Escrowly as well for transactions, so the experience I shared was my own.
Flabbergasted.

Where is your shame?

The 1M+ customers statement was inaccurate, and we should not have published it.

We take that seriously, especially because trust is the foundation of what we’re building.

We’re correcting the wording across our website and marketing materials and will make sure any figures we publish going forward are accurate and clearly supported.
Wait, don’t publish the changes!

Just play both buyer and seller and pass your own name back and forth 500k times.

Easy shmeasy. One million transactions right there.
 
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Escrowly is also already being used for everyday smaller transactions currently including transactions under $100 as well as larger ones.
What are your stats for "larger ones"?
 
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As @bmugford wrote as well, the concerning part is that someone tied to the company's leadership appears to be presented as an independent happy customer, with no disclosure either way.
🚩Beyond the obvious trust issue, this practice directly violates federal law governing undisclosed insider testimonials.

https://www.govinfo.gov/content/pkg/CFR-2025-title16-vol1/pdf/CFR-2025-title16-vol1-part465.pdf

§ 465.5 Insider consumer reviews and consumer testimonials.

(a)
It is an unfair or deceptive act or practice and a violation of this part for an officer or manager of a business to write or create a consumer review or consumer testimonial about the business or one of the products or services it sells that fails to have a clear and conspicuous disclosure of the officer’s or manager’s material relationship to the business, unless, in the case of a consumer testimonial, the relationship is otherwise clear to the audience.

(b)(1) It is an unfair or deceptive act or practice and a violation of this part for a business to disseminate or cause the dissemination of a consumer testimonial about the business or one of the products or services it sells by one of its officers, managers, employees, or agents, which fails to have a clear and conspicuous disclosure of the testimonialist’s material relationship to the business, when the relationship is not otherwise clear to the audience and the business knew or should have known the testimonialist’s relationship to the business.


https://www.ftc.gov/business-guidance/resources/consumer-reviews-testimonials-rule-questions-answers

§ 465.5 Insider Consumer Reviews and Consumer Testimonials.​

Is my business complying with this section of the rule if we ask insiders to write reviews of our products, so long as they disclose their relationships to the company in the reviews?

Yes, so long as the reviews the disclosures are clear and conspicuous. But be aware that, if these reviews materially increase the average star rating of a product, the business could be violating the FTC Act even with such disclosures, because consumers might see only the star rating and not look at the individual reviews. See, e.g., Endorsement Guides 16 C.F.R 255.5(b)(6)(ii).
 
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🚩Beyond the obvious trust issue, this practice directly violates federal law governing undisclosed insider testimonials.

https://www.govinfo.gov/content/pkg/CFR-2025-title16-vol1/pdf/CFR-2025-title16-vol1-part465.pdf

§ 465.5 Insider consumer reviews and consumer testimonials.

(a)
It is an unfair or deceptive act or practice and a violation of this part for an officer or manager of a business to write or create a consumer review or consumer testimonial about the business or one of the products or services it sells that fails to have a clear and conspicuous disclosure of the officer’s or manager’s material relationship to the business, unless, in the case of a consumer testimonial, the relationship is otherwise clear to the audience.

(b)(1) It is an unfair or deceptive act or practice and a violation of this part for a business to disseminate or cause the dissemination of a consumer testimonial about the business or one of the products or services it sells by one of its officers, managers, employees, or agents, which fails to have a clear and conspicuous disclosure of the testimonialist’s material relationship to the business, when the relationship is not otherwise clear to the audience and the business knew or should have known the testimonialist’s relationship to the business.


https://www.ftc.gov/business-guidance/resources/consumer-reviews-testimonials-rule-questions-answers

§ 465.5 Insider Consumer Reviews and Consumer Testimonials.​

Is my business complying with this section of the rule if we ask insiders to write reviews of our products, so long as they disclose their relationships to the company in the reviews?

Yes, so long as the reviews the disclosures are clear and conspicuous. But be aware that, if these reviews materially increase the average star rating of a product, the business could be violating the FTC Act even with such disclosures, because consumers might see only the star rating and not look at the individual reviews. See, e.g., Endorsement Guides 16 C.F.R 255.5(b)(6)(ii).
Hey @URL Stream,

We understand why this is being raised, and we appreciate you pointing it out.

Yuliya really did use Escrowly, and the experience she described was her own. But we also understand the issue you’re raising: her role with Escrowly should have been disclosed with the testimonial. That should have been clearer.

We’re looking at this now and will make sure the proper context is included. We’ll also review the other testimonials so there’s no confusion about who is behind them or their relationship with us.

We’re not interested in arguing around a fair point. If we missed something, we’d rather acknowledge it, correct it, and do better going forward. 🙂

For an escrow platform, credibility matters enormously. We know we can’t simply tell people we’re transparent and expect that to be enough. People should be able to look at what we’re doing and decide that for themselves.

So keep raising these things. Even when the criticism is uncomfortable, it helps us see where we need to improve.

We’re growing, we’re learning, and we’re going to make mistakes along the way. What matters to us is how we respond when those mistakes are pointed out.

Thank you for bringing this one to our attention.
 
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🚩Beyond the obvious trust issue, this practice directly violates federal law governing undisclosed insider testimonials.

https://www.govinfo.gov/content/pkg/CFR-2025-title16-vol1/pdf/CFR-2025-title16-vol1-part465.pdf

§ 465.5 Insider consumer reviews and consumer testimonials.

(a)
It is an unfair or deceptive act or practice and a violation of this part for an officer or manager of a business to write or create a consumer review or consumer testimonial about the business or one of the products or services it sells that fails to have a clear and conspicuous disclosure of the officer’s or manager’s material relationship to the business, unless, in the case of a consumer testimonial, the relationship is otherwise clear to the audience.

(b)(1) It is an unfair or deceptive act or practice and a violation of this part for a business to disseminate or cause the dissemination of a consumer testimonial about the business or one of the products or services it sells by one of its officers, managers, employees, or agents, which fails to have a clear and conspicuous disclosure of the testimonialist’s material relationship to the business, when the relationship is not otherwise clear to the audience and the business knew or should have known the testimonialist’s relationship to the business.


https://www.ftc.gov/business-guidance/resources/consumer-reviews-testimonials-rule-questions-answers

§ 465.5 Insider Consumer Reviews and Consumer Testimonials.​

Is my business complying with this section of the rule if we ask insiders to write reviews of our products, so long as they disclose their relationships to the company in the reviews?

Yes, so long as the reviews the disclosures are clear and conspicuous. But be aware that, if these reviews materially increase the average star rating of a product, the business could be violating the FTC Act even with such disclosures, because consumers might see only the star rating and not look at the individual reviews. See, e.g., Endorsement Guides 16 C.F.R 255.5(b)(6)(ii).
Hey @URL Stream,

We understand why this is being raised, and we appreciate you pointing it out.

Yuliya really did use Escrowly, and the experience she described was her own. But we also understand the issue you’re raising: her role with Escrowly should have been disclosed with the testimonial. That should have been clearer.

We’re looking at this now and will make sure the proper context is included. We’ll also review the other testimonials so there’s no confusion about who is behind them or their relationship with us.

We’re not interested in arguing around a fair point. If we missed something, we’d rather acknowledge it, correct it, and do better going forward. 🙂

For an escrow platform, credibility matters enormously. We know we can’t simply tell people we’re transparent and expect that to be enough. People should be able to look at what we’re doing and decide that for themselves.

So keep raising these things. Even when the criticism is uncomfortable, it helps us see where we need to improve.

We’re growing, we’re learning, and we’re going to make mistakes along the way. What matters to us is how we respond when those mistakes are pointed out.

Thank you for bringing this one to our attention.
Outside the legal issue, leaving a review without disclosing the close relationship is obviously deceptive.

It also makes me question the other reviews, but I don't have the energy to really dig into each of those.

I noticed nothing has been updated on the website. The "About Us" page still makes the bogus 1M+ customer claims.

The review is still there. It has not been removed.
There is no disclaimer on it.

Brad
 
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Outside the legal issue, leaving a review without disclosing the close relationship is obviously deceptive.

It also makes me question the other reviews, but I don't have the energy to really dig into each of those.

I noticed nothing has been updated on the website. The "About Us" page still makes the bogus 1M+ customer claims.

The review is still there. It has not been removed.
There is no disclaimer on it.

Brad

I believe they had good intentions; we should consider giving them a chance. especially since no one has stepped up to make any claims. Starting a new business is challenging. Every business relies on this; if they claim to have only one customer, users are unlikely to engage with them. This is a matter of development.
 
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