Gustavo-Woltmann
Restricted (50-70%)
- Impact
- 40
Sitemap dot xml File:
A good sitemap shows Google how to easily navigate your website ( and how to find all of its content ). If your site is running on WordPress, all you have to do is install YoastSEO or RankMath SEO, and they will create a sitemap for you. Otherwise, you can use an online XML sitemap generation tool.
Proper Website Architecture:
The crawl depth of any page must be less than 4 ( that is, any given page must be reached with no more than 3 clicks from the home page ). To solve this problem, you must improve your interconnection.
Serves Images in the Next-Generation Format:
Next-generation image formats ( JPEG 2000, JPEG XR, and WebP ) can be compressed much better than JPG or PNG images. Do you use WordPress? Just use Smush and it will do ALL the work for you. Otherwise, you can manually compress all the images and reload them.
Remove Duplicate Content:
Google hates duplicate content and will penalize you for it. If you have duplicate pages, just combine them ( doing a 301 redirect ) or remove one or the other.
Update Your "robots dot txt" File:
Hide the pages that you do not want Google to index ( eg, Non-public or unimportant pages ). If it's a SaaS, this would be the majority of your pages in the app.
Optimize all Your Pages Based on Best Practices:
There are a ton of general best practices that Google wants you to follow for your web pages ( maintain keyword density, have an adequate number of outbound links, etc. ). Install YoastSEO or RankMath and use them to optimize all your web pages.
Gustavo Woltmann.
A good sitemap shows Google how to easily navigate your website ( and how to find all of its content ). If your site is running on WordPress, all you have to do is install YoastSEO or RankMath SEO, and they will create a sitemap for you. Otherwise, you can use an online XML sitemap generation tool.
Proper Website Architecture:
The crawl depth of any page must be less than 4 ( that is, any given page must be reached with no more than 3 clicks from the home page ). To solve this problem, you must improve your interconnection.
Serves Images in the Next-Generation Format:
Next-generation image formats ( JPEG 2000, JPEG XR, and WebP ) can be compressed much better than JPG or PNG images. Do you use WordPress? Just use Smush and it will do ALL the work for you. Otherwise, you can manually compress all the images and reload them.
Remove Duplicate Content:
Google hates duplicate content and will penalize you for it. If you have duplicate pages, just combine them ( doing a 301 redirect ) or remove one or the other.
Update Your "robots dot txt" File:
Hide the pages that you do not want Google to index ( eg, Non-public or unimportant pages ). If it's a SaaS, this would be the majority of your pages in the app.
Optimize all Your Pages Based on Best Practices:
There are a ton of general best practices that Google wants you to follow for your web pages ( maintain keyword density, have an adequate number of outbound links, etc. ). Install YoastSEO or RankMath and use them to optimize all your web pages.
Gustavo Woltmann.
