Well, they will have to live with it:
https://www.dotdash.com/our-team/
Another aspect is that the term "DASH" is heavily trademarked. In the USPTO database you can find over 6,000 entries of registered and abandoned "DASH" trademarks.
Even the term "DOT DASH" has entries:
DOT DASH Dinnerware And Related Accessories Made Of Bone China; Namely, Dishes, Plates, Bowls, Cups, Mugs, Saucers, Platters, Covered Butter Dishes, Sugar And Creamer Sets, Condiment Dispensers, Salt And Pepper Shakers, Gravy Boats And Coffee Servers 21 (Crockery, Containers, Utensils, Brushes, Cleaning Implements) ABANDONED - NO STATEMENT OF USE FILED
Tue Jul 19, 1994
Tue Mar 31, 2015 DOT DASH 3 Art Gallery Services; Operation Of Online Galleries For Others; Arranging And Conducting Exhibitions In The Fields Of Art For Commercial Or Advertising Purposes; Advertising Services, Namely, Promoting And Marketing The Goods And Services Of Others In The Fields Of Art; Online Retail Store Services Featuring A Wide Variety Of Consumer Goods Of Others,Providing Temporary Use Of On-line Non-downloadable Software For Exhibiting, Displaying, Viewing, Renting And Selling Goods Via Computers, Tablets, Mobile Phones, Wired And Wireless Communication Devices, And Optical And Electronic Communications Networks; Development, Testing And Implementation Of Software For The Purpose Of Exhibiting, Displaying And Selling Goods Via Computers, Tablets, Mobile Phones, Wired And Wireless Communication Devices, And Optical And Electronic Communications Networks 35 (Advertising, Business Consulting),42 (Scientific and technological services and research and design relating thereto) REGISTERED
Tue Mar 31, 2015
Tue Jan 17, 2012 DOT DASHBOARD Software As A Service Services Featuring Software For Providing Drug Testing Program Administrators With Real-time Updates On The Compliance Of Their Program With The Various Requirements Of The United States Department Of Transportation 42 (Scientific and technological services and research and design relating thereto) REGISTERED
Tue Jan 17, 2012
DOT DASHBOARD Software For Providing Drug Testing Program Administrators With Real-time Updates On The Compliance Of Their Program With The Various Requirements Of The United States Department Of Transportation 9 (Computers, Software, Electronic instruments, & Scientific appliances) ABANDONED - NO STATEMENT OF USE FILED
Mon Apr 19, 2010
DOT DASHBOARD Software For Providing Drug Testing Program Administrators With Real-time Updates On The Compliance Of Their Program With The Various Requirements Of The United States Department Of Transportation 9 (Computers, Software, Electronic instruments, & Scientific appliances) ABANDONED-FAILURE TO RESPOND OR LATE RESPONSE
Sat Jun 04, 2011
Tue Mar 07, 2000 DOT DOT DASH Mail Order Catalog Services And On-line Catalog Services For Clothing, Footwear And Accessories 35 (Advertising, Business Consulting) CANCELLED - SECTION 8
Sat Dec 09, 2006
DOT DOT DASH Records (phone) Computer Discs, Tapes, Cassettes, Other Forms Of Formats In Which Music And Music Related Products,Fashion Goods Such As Clothing And Accessories 9 (Computers, Software, Electronic instruments, & Scientific appliances),25 (Clothing, Footwear and Headgear) ABANDONED-FAILURE TO RESPOND OR LATE RESPONSE
Fri May 24, 1996
Tue Jul 01, 2008 THREE DOT DASH Educational Services, Namely, Conducting Conferences In The Field Of Leadership Training And Development, Story Telling And Media Training And Distribution Of Course Material In Connection Therewith 41 (Education, Amusement, Entertainment, Reproduction) SECTION 8 & 15-ACCEPTED AND ACKNOWLEDGED
Thu Jan 22, 2015
Tue Jul 01, 2008 THREE DOT DASH Educational Services, Namely, Conducting Conferences In The Field Of Leadership Training And Development, Story Telling And Media Training And Distribution Of Course Material In Connection Therewith 41 (Education, Amusement, Entertainment, Reproduction) SECTION 8 & 15-ACCEPTED AND ACKNOWLEDGED
Thu Jul 24, 2014
Tue Dec 20, 2011 ·- DOT DASH Eyewear; Sunglasses; Parts, Fittings And Accessories For Eyewear And Sunglasses, Namely, Cases, Chains, Cords, Frames, Support Bands And Straps 9 (Computers, Software, Electronic instruments, & Scientific appliances) REGISTERED
Tue Dec 20,