NameSilo

What is the difference between advertising and marketing?

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Ali Adil

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Marketing's primary focus is on the brand, while advertising focuses on driving sales...

can anyone explain this?
 
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Advertising is a component of marketing. Advertising involves promoting products or services through paid channels such as TV, radio, print, or digital platforms. Marketing, on the other hand, includes a broader range of activities including market research, product development, pricing, distribution, branding, and customer engagement, with the goal of satisfying customer needs and achieving business objectives.
 
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,Advertising and marketing are related concepts, but they have distinct meanings and purposes:

1. Advertising:
Advertising is a specific component of marketing that involves promoting a product, service, or brand through paid channels.
2. Marketing:
Marketing encompasses a broader set of activities aimed at promoting and selling products or services, building relationships with customers, and achieving business goals.
 
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