Read MoreDomino’s pizza has filed a UDRP to gain control of the new gTLD domain name Dominos .Pizza.
For me its another huge brand failure to protect a brand, on a bang on new gTLD domain.
Last week we saw what happened when Bloomberg allowed a third party to register Bloomberg.Market by failing to register the domain name in Sunrise which led to a huge swing in the price of Twitter when a story on that faked Bloomberg site caused shares to rise as much as 8%...