I have been studying the way brand-ables work but haven't been able to spot a trend or some kind of parameters to go for and invest in brandable names. There are certain doubts that may help solve the queries: 1) Is brandable only good for .COM or .CO/other extension is also good? 2) What parameters do you look at before investing in them? 3) How do you price the brandable names? Is it random? 4) Out of a portfolio that you consider decent, how many can you expect to sell out of 100 in a year? Brandables seem to be giving a good return considering the price point that they usually go for. However, it is not evident from the sale if the seller had a big portfolio out of which they sold 1/2 or a small quality portfolio? Any insight would be of great help.