Read MoreFord filed a UDRP to get the domain ForDirect.com because according to them, it incorporates the famous FORD mark.
Except, it doesn’t. “For direct” is a different, common phrase unrelated to Ford and its famous brand. Ford attempted to treat the domain as a typo of FordDirect.com that it operates. That attempt failed because of a bunch of technicalities and the UDRP was dismissed with one panelist of the three dissenting...