Hello friends..
Based on my previous experiences, the current experience and some articles that I read over the years, here is something that I happened to learn and follow...
1) It is usually better to email a prospective buyer on Tuesdays, Wednesdays and Thursday. Why people avoid pitching a sale on Monday is because it is the starting of the week and there are a lot of things to catch up. For example, meetings, targets for the week and other business stuff.
Therefore, the emails tend to be ignored on Mondays. On Friday, the same rule applies. It is the end of the week and people are more into wrapping it up.
Hence, what the other three days are the better ones to make a buying decision for the prospects.
2) Holidays are a big NO. Never email on holidays. The other party may not even check the email and directly land it into trash on seeing them later. Hence, you reduce your chances of selling.
3) The timing needs to be perfect. Hence, an afternoon pitch of around 3-6 pm seems to work.
4) Know your audience. Address them by their name, their business. Using stats is always good. Numbers speak way more than words.
If you have any other additional tips, kindly share it so that we may implement it in our outbound strategies as well.
Thanks
Based on my previous experiences, the current experience and some articles that I read over the years, here is something that I happened to learn and follow...
1) It is usually better to email a prospective buyer on Tuesdays, Wednesdays and Thursday. Why people avoid pitching a sale on Monday is because it is the starting of the week and there are a lot of things to catch up. For example, meetings, targets for the week and other business stuff.
Therefore, the emails tend to be ignored on Mondays. On Friday, the same rule applies. It is the end of the week and people are more into wrapping it up.
Hence, what the other three days are the better ones to make a buying decision for the prospects.
2) Holidays are a big NO. Never email on holidays. The other party may not even check the email and directly land it into trash on seeing them later. Hence, you reduce your chances of selling.
3) The timing needs to be perfect. Hence, an afternoon pitch of around 3-6 pm seems to work.
4) Know your audience. Address them by their name, their business. Using stats is always good. Numbers speak way more than words.
If you have any other additional tips, kindly share it so that we may implement it in our outbound strategies as well.
Thanks