discuss Outbound is tricky. Just wasted 3 hours

[abstractdomainer]

I just invested 3 hours doing outbound on a couple of .net names. Or should I say, wasted it!
It is tricky! At times, it feels like I am working on something that may have no results.

There could be a better use of my time, definitely! If I don't sell a domain by tomorrow, I would do one of the two things:

1) I will never do outbound again and focus on high-value names
2) I will hire someone to do the outbound for me

Whenever I watch some interviews on DomainSherpa of people who did outbound and got great results, or open my Twitter with people selling 10 domains within 60 days of domaining, I get inspired to look at my portfolio, select a couple of names or 4-5 name and start approaching leads for those names.

That's what I did yet again. Last month, or last to last month, I invested close to 10+ hours doing outbound and ended up not selling even one domain.

This week again, I have invested 3 hours so far and approached close to 20 lead for a domain name that I wanted to sell, and thought that it could be a good value addition for them. I wouldn't disclose the domain name but the pricing was $199, which was way below the actual price of the domain name for which it could be sold.
The name is expiring soon, so the pricing was done to liquidate and also get a boost for my outbound endeavors.

However, either the effort or the strategy is lacking somewhere and I will need to figure this out.

Outbound domainers, don't share your secret sauce! But some tips would help!

 

[koolishman]

OP,

Have patience.

 

[Felix Asibor]

"Outbound" is like everything else in life...the more you do it the better you get. Domaining is one crazy industry, but like with most industries a 1-2% success rate is a good number to shoot for. I've done a lot of direct mail marketing for other industries, and if i got a 1% response I was ecstatic. If you let enough people know you have a domain they may be interested in, inquiries will follow. Of course this assumes you have decent domains and you're targeting the right audience. Good Luck

Thank you for the advice

 

[ThatNameGuy]

Thank you for the advice

Felix...i see you're new but remember, you'll ALWAYS be learning and getting better. My strategy continues to evolve daily/hourly. I look to register domains that are suitable for "outbouinding", and I've registered four such names already today. I can't share the exact names, but these names will give you and idea of my thinking;

CampSweat.org (this name could be outbound for gyms or fitness
RepairCamp.com (someone already owns this domain, but I own one similar For online or in person repairs)
TasteCamp.com (culinary desires...everyone loves to taste)
CampReel.net (fishing camp for kids or adults)

Felix...each of these domains pertain to billion dollar industries; Fitness, Repairs of all kinds, Food Industry and Fishing Industry. These are "target rich" industries that should be made aware of the "target rich" domains I have to offer them, and for someone to say it's spam is absurd Good Luck!

 

[Joe N]

CampSweat.org (this name could be outbound for gyms or fitness
RepairCamp.com (someone already owns this domain, but I own one similar For online or in person repairs)
TasteCamp.com (culinary desires...everyone loves to taste)
CampReel.net (fishing camp for kids or adults)

I have to strongly disagree. These names aren't good candidates for outbound sales. I don't mind the two middle ones as cheap investments, but not for outbound selling.

@Felix Asibor - If outbound domain sales is something that really interests you, there are several good threads and blog posts on the forum that can point you in the right direction. Start here:

https://www.namepros.com/blog/how-t...ith-mike-robertson-part-1-the-basics.1120129/

Read a lot before investing, and make sure that if someone is offering advice, they're also able to show proof of concept to back it up.

 

[Abdullah Abdullah]

Nah... that is a future domain investor that thought "holy cow, people sell this stuff for $xxx???!!!!" )

He basically asked you to mentor him )

Sounds like it lol. But lets hope he or she buys the name for the sake of the OP

 

[ThatNameGuy]

Not much to be done at this point but to hope they have a change of heart later on.

Sure there is Joe...if he got a 10% response from 10 companies, maybe he needs to try another 10. Where I come from anytime your marketing efforts generated 10% leads, that's a good thing All is not lost

 

[branding]

1-2% success rate is a good number to shoot for.

No it's not.

 

[ThatNameGuy]

No it's not.

Do you know what I'm referring to? I know businesses (including one of mine) that have made MILLIONS of dollars getting a 1-2% return from "outbound" marketing.

 

[lock]

I receive about a dozen outbound emails a week, and I might read one every six months if it comes from a quality dot com address. If you are outbounding any service from gmail or a rubbish extension, it is spam.

If every outbound has a different name the seller isn't big noting only burning all future business with everyone they contact.

 

[CraigD]

If every outbound has a different name the seller isn't big noting only burning all future business with everyone they contact.

I usually just blacklist them, AND look at the source-code of the emails and blacklist the real domains and emails if they are ghosting/spoofing (whatever it is called now).

 

[lock]

I got a few emails in same week on same name each sounding more and more desperate looked at couple of days expiry didn't make an offer waited 60 days and then registered webmasterevents thanks for making it so easy spammer.

 

[branding]

Do you know what I'm referring to? I know businesses (including one of mine) that have made MILLIONS of dollars getting a 1-2% return from "outbound" marketing.

Yes I do know and I definitely disagree that 1-2% is a good number. It's actually very low and if those are your results you should reconsider your outbound tactics. With those numbers you come close to spamming. You're simply targeting the wrong people.

Not that it might not be worth it and won't make you money but you're leaving a lot of money on the table and waste time and resources at the same time. Inbound STR is supposed to be about 1-2%. Go figure.

If you're doing it right you should be able to achieve an opportunity rate of at least 15% with a conversion rate of 10%. And those are very conservative numbers.

 

[bmugford]

Well, if you learned something then it wasn't time wasted.

Outbounding can work a lot better with more targeted domains; ones with obvious end users. When you cast a wide net it is just basically spamming.

Most people will just ignore these emails as they have been spammed for years at this point, mainly with people offering complete garbage domains.

Brad

 

[bmugford]

lol...the very same agenda that has you following Joe and "liking" his posts directed at me. Funny, you never like any of mine, but that's to be expected In case you didn't notice, I wasn't born yesterday

Yeah, Joe must be part of the deep state. It is all a conspiracy to bring down your thriving business. You got us! (end sarcasm)

Brad

 

[ThatNameGuy]

Yes I do know and I definitely disagree that 1-2% is a good number. It's actually very low and if those are your results you should reconsider your outbound tactics. With those numbers you come close to spamming. You're simply targeting the wrong people.

Not that it might not be worth it and won't make you money but you're leaving a lot of money on the table and waste time and resources at the same time. Inbound STR is supposed to be about 1-2%. Go figure.

If you're doing it right you should be able to achieve an opportunity rate of at least 15% with a conversion rate of 10%. And those are very conservative numbers.

Yes I do know and I definitely disagree that 1-2% is a good number. It's actually very low and if those are your results you should reconsider your outbound tactics. With those numbers you come close to spamming. You're simply targeting the wrong people.

Not that it might not be worth it and won't make you money but you're leaving a lot of money on the table and waste time and resources at the same time. Inbound STR is supposed to be about 1-2%. Go figure.

If you're doing it right you should be able to achieve an opportunity rate of at least 15% with a conversion rate of 10%. And those are very conservative numbers.

Yes I do know and I definitely disagree that 1-2% is a good number. It's actually very low and if those are your results you should reconsider your outbound tactics. With those numbers you come close to spamming. You're simply targeting the wrong people.

Not that it might not be worth it and won't make you money but you're leaving a lot of money on the table and waste time and resources at the same time. Inbound STR is supposed to be about 1-2%. Go figure.

If you're doing it right you should be able to achieve an opportunity rate of at least 15% with a conversion rate of 10%. And those are very conservative numbers.

Dirk and Brad, the reason I asked "Do you know what I'm referring to?" is pertinent to our conversation because you obviously don't. Unless you can point me specifically to a reliable source for the "domain" industry about outbound direct marketing to end users, I'm afraid you're talking apples and I'm talking oranges in which case there is no comparison.....end of conversation and do your best to have a good day. My day is going great as are ALL my days

 

[Haroon Basha]

I too tried a name, a personal first and second name combine. A .dot com male name. There are Hundreds of similar exact match names in Linkedin. I sent my offer to 10 people. Only one responded. He said he will pay $50. I asked him to pay $100 but he refused. I still have the name: JosephWyatt.com

 

[Joe N]

Sure there is Joe...if he got a 10% response from 10 companies, maybe he needs to try another 10. Where I come from anytime your marketing efforts generated 10% leads, that's a good thing All is not lost

The poster was asking for advice on how to handle that one particular lead.

 

[ThatNameGuy]

I too tried a name, a personal first and second name combine. A .dot com male name. There are Hundreds of similar exact match names in Linkedin. I sent my offer to 10 people. Only one responded. He said he will pay $50. I asked him to pay $100 but he refused. I still have the name: JosephWyatt.com

I'm guessing you are attempting to sell people their own personal name in a .com? I'm not sure why you would consider doing that, but to each his own. Most of my domains relate to businesses, and I tried to show Joe how and to who I might "outbound" a name like "Camp Wannabe" to? Regardless of what anyone says, tens of millions of kids go to camps every year to play, and yes learn. They wannabe teachers, lawyers, doctors, firemen and athletes. And I'm not selling $50 or $100 names either. There are over 12,000 camps for kids in the US alone making this a huge market, however what I do know is "Camp Wannabe" has the potential to become a multi-million dollar business, and if you want to know how, just send me a PM and I'll share with you how Good Luck!

 

[ThatNameGuy]

The poster was asking for advice on how to handle that one particular lead.

Oh...i'm so sorry Joe, I was just sharing with the poster what I might do Ironically the poster and I have hit it off to the point where we may be combining our respective talents in order to maximize our domain returns. Does that surprise you

 

[branding]

Dirk and Brad, the reason I asked "Do you know what I'm referring to?" is pertinent to our conversation because you obviously don't. Unless you can point me specifically to a reliable source for the "domain" industry about outbound direct marketing to end users, I'm afraid you're talking apples and I'm talking oranges in which case there is no comparison.....end of conversation and do your best to have a good day. My day is going great as are ALL my days

Ok, I'll bite. Since I like you and wish you all the best but strongly disagree with some of your views.

Let's first look at outbound direct marketing.

A lot (if not most) people that do outbound will search for as many companies/people as possible who might benefit from acquiring their domain.

That's spam. Compare it to those annoying Viagra emails we all got used to. Just over 50% of the world's population is male. Most, if not all ,would probably, in on way or another, benefit from using it. Contacting all of them is a typical 'outbound strategy' used by spammers. And it works.

However, if you zoom in on your target audience, you define your true niche, you'll find the % of people who will truly benefit from it is way smaller.

To contact only this group of people will result in less time, resources, thus money spend, a higher conversation rate. More profit. Can 'spamming' make you good money? Sure it can. Should we condone this practice as 'pros'? I think not.

Truth be told, domaining wise, I hardly ever do outbound. But when I do I usually am able to sell the name. My conversion rate is probably about 70%. It's easy to accomplish once you buy the right domains, at the right price and target the right people.

Any sane sales person will tell you a 1% conversation rate is extremely low. True outbounders are marketeers, brokers. That's a real profession. It takes skills, education and what not.

I really wish for you to take Joe's and Brad's advice seriously for once as they're skilled and talented people.

I would take their word against anyone's, anyday when it comes to domaining. Leave your ego at the door. Forget everything you know and reach out!

 

[ThatNameGuy]

Ok, I'll bite. Since I like you and wish you all the best but strongly disagree with some of your views.

Let's first look at outbound direct marketing.

A lot (if not most) people that do outbound will search for as many companies/people as possible who might benefit from acquiring their domain.

That's spam. Compare it to those annoying Viagra emails we all got used to. Just over 50% of the world's population is male. Most, if not all ,would probably, in on way or another, benefit from using it. Contacting all of them is a typical 'outbound strategy' used by spammers. And it works.

However, if you zoom in on your target audience, you define your true niche, you'll find the % of people who will truly benefit from it is way smaller.

To contact only this group of people will result in less time, resources, thus money spend, a higher conversation rate. More profit. Can 'spamming' make you good money? Sure it can. Should we condone this practice as 'pros'? I think not.

Truth be told, domaining wise, I hardly ever do outbound. But when I do I usually am able to sell the name. My conversion rate is probably about 70%. It's easy to accomplish once you buy the right domains, at the right price and target the right people.

Any sane sales person will tell you a 1% conversation rate is extremely low. True outbounders are marketeers, brokers. That's a real profession. It takes skills, education and what not.

I really wish for you to take Joe's and Brad's advice seriously for once as they're skilled and talented people.

I would take their word against anyone's, anyday when it comes to domaining. Leave your ego at the door. Forget everything you know and reach out!

Dirk...this will be my last response to you on this matter. So sending just 10 emails to a population of 100 "end users" isn't spam, but sending to all 100 is spam? Just for the record Dirk, I've had at least twice the outbound marketing experience as either Joe or Brad, and that certainly doesn't mean I must be better at it, but it's significant just the same. You've probably heard me say, I'm getting better and better at this game every day doing it my way. Dirk, I haven't even scraped the surface of the potential I see here. Maybe you don't see it that way, but all that matters is I do

 

[Joe N]

I'm guessing you are attempting to sell people their own personal name in a .com? I'm not sure why you would consider doing that, but to each his own.

You would do it because if the name combination is popular enough, it has a decent enough chance of selling. I have purchased two such names in the past, and sold one. But you should probably avoid outbounding them... legal issues could rear their head.

Most of my domains relate to businesses, and I tried to show Joe how and to who I might "outbound" a name like "Camp Wannabe" to? Regardless of what anyone says, tens of millions of kids go to camps every year to play, and yes learn. They wannabe teachers, lawyers, doctors, firemen and athletes. And I'm not selling $50 or $100 names either. There are over 12,000 camps for kids in the US alone making this a huge market, however what I do know is "Camp Wannabe" has the potential to become a multi-million dollar business, and if you want to know how, just send me a PM and I'll share with you how Good Luck!

The business may be huge, but the name is not. It's an important difference. Do you understand why?

 

[Joe N]

Oh...i'm so sorry Joe, I was just sharing with the poster what I might do Ironically the poster and I have hit it off to the point where we may be combining our respective talents in order to maximize our domain returns. Does that surprise you

Very cool. Maybe @rajdomains can tell us all about it!

 

[Joe N]

Dirk...this will be my last response to you on this matter. So sending just 10 emails to a population of 100 "end users" isn't spam, but sending to all 100 is spam? Just for the record Dirk, I've had at least twice the outbound marketing experience as either Joe or Brad, and that certainly doesn't mean I must be better at it, but it's significant just the same. You've probably heard me say, I'm getting better and better at this game every day doing it my way. Dirk, I haven't even scraped the surface of the potential I see here. Maybe you don't see it that way, but all that matters is I do

I think the difference here is that you seem to want everyone to see it, even though you claim all that matters is for you to see it.

I don't question your previous business experience, Rich. But until it translates to success with selling domains, I would avoid peddling your personal methods as an effective way to do things.

 

[ThatNameGuy]

You would do it because if the name combination is popular enough, it has a decent enough chance of selling. I have purchased two such names in the past, and sold one. But you should probably avoid outbounding them... legal issues could rear their head.

The business may be huge, but the name is not. It's an important difference. Do you understand why?

That's your opinion, and you know what they say about opinions