blog Nissan.com: The Man Who Refused to Give Up His Name

[Snagged]

Nissan.com exists today because one man refused to accept the idea that power alone should determine ownership on the internet. The domain wasn’t won in an auction, or quietly transferred behind closed doors. It stayed where it was because its owner believed that registering something first and standing his ground should still mean something, even when the company on the other side of the table was one of the largest automakers in the world. That man was Uzi Nissan.

Read the full story
https://www.snagged.com/post/nissan-com-the-man-who-refused-to-give-up-his-name

 

[AEProgram]

if only we all had the strength he had, RIP

 

[Mr. Deleted]

He documented it on another stellar domain, Digest.com…

 

[katerleonid]

Nissan learned and bought Nissan.ai.

 

[silentg]

Nissan learned and bought Nissan.ai.

No they didn't buy it. They filed UDRP and won
https://domaingang.com/domain-law/nissan-ai-udrp-a-different-fate-than-the-com/

 

[Mr. Deleted]

If they did not come in with lawyers and guns blazing, he might have been more likely to sell the name.

 

[katerleonid]

No they didn't buy it. They filed UDRP and won
https://domaingang.com/domain-law/nissan-ai-udrp-a-different-fate-than-the-com/

That’s even more interesting. Thanks for sharing.

 

[BrandingGo]

Their current domains looks fishy
nissan-global.com
nissannews.com
nissanusa.com
Lack of marketing and branding efforts.

 

[silentg]

Their current domains looks fishy
nissan-global.com
nissannews.com
nissanusa.com
Lack of marketing and branding efforts.

That's what happens when branding decisions is lead by team of lawyers

 

[monotheist]

Nissan.com exists today because one man refused to accept the idea that power alone should determine ownership on the internet. The domain wasn’t won in an auction, or quietly transferred behind closed doors. It stayed where it was because its owner believed that registering something first and standing his ground should still mean something, even when the company on the other side of the table was one of the largest automakers in the world. That man was Uzi Nissan.

Read the full story
https://www.snagged.com/post/nissan-com-the-man-who-refused-to-give-up-his-name

WHAT A LOSER!

 

[NickB]

Using a real image of him would of been nicer, possibly more respectful.....

Should also put an ai disclaimer on your site....

This content was written with the assistance of ai

Or something similar.....even in your terms of service would be good


https://developers.google.com/searc...g-helpful-content#how-the-content-was-created

 

[ARTHURBLACK]

It has an AI-assisted feel to it, but I enjoyed your style; it’s an interesting design.

 

[Ali Mustafa]

Whatever side you are on Nissan.com remains one of the most important domain case studies ever & it fundamentally shaped how trademark vs domain ownership disputes are viewed today but i agree that AI disclosure is a fair point too.

 

[Snagged]

It has an AI-assisted feel to it, but I enjoyed your style; it’s an interesting design.

Thanks -- AI def helps with the images and some structuring/clean-up, but it's actually written by humans which is very old school in 2026

 

[Snagged]

Using a real image of him would of been nicer, possibly more respectful.....

Should also put an ai disclaimer on your site....

This content was written with the assistance of ai

Or something similar.....even in your terms of service would be good


https://developers.google.com/searc...g-helpful-content#how-the-content-was-created

Totally fair feedback, thank you -- AI definitely helps with the images and the structure/outline + some clean up but it is human written. Points taken though and appreciate you taking the time to read the article and give your thoughts.